2023-11-02 13:11:51
According to an investigation by Rolling Stone magazine, Casey Bloys retaliated once morest comments regarding the choice of programs and his business management techniques.
When we can’t stand criticism, we counterattack. In any case, this is how the boss of HBO, Casey Bloys, sees things. Annoyed by criticisms and comments, not always to his advantage on social networks, particularly on the choice of programs, Casey Bloys set up a veritable armada of fake accounts to respond.
This is what reveals an investigation by the American bimonthly magazine Rolling Stone, who led the investigation into messages exchanged as early as June 2020 between Casey Bloys and Kathleen McCaffrey, vice-president of programming for “drama” content at HBO. The CEO, who was then only director of programming, asked for an associate to “go on a mission,” notes Rolling Stone magazine.
“Secret Army”
A very particular “mission”, which aimed to respond – quite dryly – to Kathryn VanArendonk’s comment (who is amused by the current situation), a review from the New York magazine Vulture, which criticized the choice of certain programs. But the digital counterattack will expand very quickly.
In exchanges “examined” and “authenticated” by Rolling Stone magazine between June 2020 and April 2021, Casey Bloys and Kathleen McCaffrey notably mentioned the use of a “secret army” to respond to “nasty comments” and “retaliate to several criticisms” linked to HBO.
“Obsessed with Twitter”
“Obsessed with Twitter (since renamed “X”, editor’s note)”, according to McCaffrey, Casey Bloys did not stop only at criticisms linked to programming, but also those aimed at his management methods at HBO. Still according to Rolling Stones magazine, he encouraged several of his employees to create fake accounts to respond to criticism.
At the head of the platform since 2022, Casey Bloys has launched numerous successful series over the past two years. With notably “Sucession” or “The Last of Us“.
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