Google commercial once again makes fun of the lack of AI features on iPhones

2024-04-18 23:48:00

O Google remain firm and strong with your campaign #BestPhonesForeverwhich uses the premise that the iPhone and the Pixel they are great friends to highlight certain advantages of the Android device in relation to the Apple device. And, once again, the company launched a commercial focused on artificial intelligence.

In the play, iPhone and Pixel are watching a show at Coachella, when the Apple device asks the Google device to take a photo of you — with the aim of showing everyone your presence at the festival. An important detail: the photo must be taken while the iPhone is jumping and showing the sunset.

It turns out that the two end up arguing a lot to decide who will count down to the jump, which ends up getting dark. But who said the Pixel cares about that? It simply captures the iPhone photo in the moment — no worries, no sunsets, and no skipping.

YouTube video

When the Apple device questions this decision, the Pixel reminds us that it has AI resources to make powerful changes to images. It is with one of these magical tools that the smartphone adds a sun to the scene and manages to make the iPhone do its dreamy little jump in the image.

The resource in question, apparently, is the Magic Editor — one of the AI ​​features available only on Google Pixel 8 and 8 Pro devices. Interestingly, a date has already been set for it to reach the company’s other smartphones and, to a limited extent, other devices (including the Google Photos app for iOS) .


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via PhoneArena

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