Speaking of the most recent major event in the game industry, Microsoft’s acquisition of Activision Blizzard is the most well-known, but not everyone in the game industry cares regarding Microsoft’s trends, such as “God of War” (God of War) writer and game media reporter Alanah Pearce, The game company she cares more regarding is China’s Tencent.
Alanah Pearce is a reporter for overseas gaming media and a writer at SIE Santa Monica Studio, according toForeign media reports, She recently accepted an online interview with Twitch live host Serfs. From the beginning, she talked regarding the general situation of the studio writing game scripts, until the topic discussed the current situation of the game industry. She explained that she cares more regarding Microsoft’s acquisitions than Microsoft’s acquisitions. Trends of Tencent in China.
“I have a friend who made a movie sponsored by Tencent, and they seem to be asking for rules like ‘no black people’ and ‘big boobs’, and I think that seems to apply to… you know , 3A games.”
“Because I’m also worried regarding being sued by Tencent, so these are all things I heard – rumors. I’m not sure if this is true.” Alanah Pearce said in an interview: “But Tencent’s games all look like that, and the characters have all the characters. Bigger boobs, or brighter skin tones.”
Obviously, such rumors have just stepped on the “political correctness” that is at the forefront of the topic in Europe and the United States. The race and color of the actors and the portrayal of the characters have long been an online topic of debate between fans and audiences. At the same time, in recent years, many The character settings of film and television works and games have been greatly affected.
“I know that most of the film industry — some of them reject parts of the content like, ‘No ghosts! “—they just have such weird rules, but I think we should focus more on Tencent, not Microsoft,” Pearce added.
As China’s largest multinational Internet company, Tencent’s strategy of acquiring studios in recent years not only reflects its attempt to expand the overseas game market, but also further affects the development of entertainment multimedia, including movie sponsorship.
Although there are unspoken rules in all walks of life, there are differences in Eastern and Western values and other complex cultural factors in the politically correct topic of casting. Even if Pearce’s interviews are only rumors or jokes, Tencent, which has acquired many overseas game studios, is indeed It is one of the promoters that affects the current map of the game entertainment industry.