2023-04-22 11:08:28
The reverse would happen with the train. In 2030, “it should cost a third of what it costs today” estimate the CEO of the Belgian Travel Confederation. The sector must be ready. Moreover, several tour operators are already strengthening their train travel offers.
On the side of Ryanair, the famous low cost company adopts a paradoxical attitude: it reduces the number of its flights but still offers attractive prices compared to the rest of the market. Anne-Sophie Snyers There is an explanation for this: it still contributes to the economy of many more remote, less touristy regions. It is still funded, but for how long? “There are European-level regulations coming in and that will block all of this. We are convinced of that. Will it take five or ten years? For the moment, Ryanair is benefiting from it, continuing to be profitable”.
Ryanair uses the system of the yield management, a marketing technique that varies prices according to consumer demand. In other words: the price of a plane ticket fluctuates from day to day depending on the occupancy rate. “Ryanair is playing with that and there are still tickets that are quite affordable and so much the better. That’s why five years seems a little early to me to stop traveling by plane in an affordable way. I would say more like ten years.
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