It regularly specifies that this objective may fluctuate depending on its operations and in its press release on Monday, it highlights the impact of the Covid, which led to several weeks of closure of its factory in China, and the problems related to its chains. supply. In October, the CFO also warned that Tesla might not hit its target this year.
Analysts, however, expected more: they expected the delivery of 427,000 vehicles in the fourth quarter according to estimates compiled by FactSet – the group delivered 405,000. To boost sales, Tesla had offered unusual promotions to customers agreeing to take possession of a new car before the end of December.
In an email sent to employees last week and seen by CNBC, Elon Musk also asked them to volunteer to deliver as many cars as possible before the end of 2022.
Slowdown in demand
Several observers fear a possible slowdown in demand for the manufacturer’s rather expensive cars at a time when the economic environment is uncertain and when other manufacturers offer more and more competing models.
