Model, actress, singer and accomplished musician, Paris Jackson is making her debut in the cosmetics industry today as the face of the new Tattoo Pencil Liner from the vegan and committed makeup brand KVD Beauty.
Often hounded by paparazzi around the world, Michael Jackson’s daughter, Paris Jackson, who celebrated her 24th birthday on April 3, 2022, is investing the world of beauty by becoming the face of the brand new Tattoo Pencil Liner, a pencil-gel inspired #1 liquid eyeliner from vegan makeup brand KVD Beauty. A unique and exciting project for this accomplished musician whose melancholy and resolutely vocal songs seduce the world over.
« As an artist, KVD Beauty immediately appealed to me with its commitment to art and self-expression, two essential aspects of my identity. explains Paris Jackson. “I particularly appreciate the way the brand combines the art of tattooing and cosmetics. KVD Beauty is 100% vegan and cruelty-free, and this partnership was deeply natural. I can’t wait to live this exciting adventuresaid the pop king’s daughter. “Paris perfectly embodies the values of KVD Beauty: benevolence, creativity and uniqueness, to name but a few.says Tara Loftis, Global Vice President of Marketing and Public Relations at KVD Beauty. ” She is as graceful as she is beautiful, and we are very happy to have chosen such an inspiring and powerful woman as our new ambassador and muse. Couldn’t ask for better. »
A sublime makeup look created especially for Paris Jackson
To bring this highly anticipated launch to life by beautistas around the world, Paris Jackson was styled by Anthony Nguyen (@anthonyhnguyenmakeup), KVD Beauty’s Global Veritas Artistry Ambassador and renowned makeup artist. Under the lens of acclaimed photographer Tyrell Hampton and through the stylistic vision of Danyul Brown, the campaign highlights the countless bold and artistic looks possible with the pencil. The new Tattoo Pencil Liner is a long-lasting gel eyeliner with intense color and a bold matte finish. It applies easily to offer a fluid line, a smokey effect or a graphic look in the blink of an eye. It is also waterproof, anti-transfer and stays in place all day on the eyelid or along the eyelashes. A perfect product for the beach, the pool, sports and wild parties. Available in 10 matte shades — from the must-have Trooper Black to brown, via intense cobalt or purple — this collection allows you to create endless looks. In Sephora stores and online at Sephora.fr from April 29, 2022 (€21).
Photo credits: KVD Beauty