Experience the French Riviera at LV By The Pool: A Stunning Beachside Oasis in St-Tropez

2023-07-17 06:38:02

This summer, Louis Vuitton invites you to spend a vacation on the beach of Cheval-Blanc St-Tropez in a place of breathtaking beauty: LV By The Pool. To tell you the truth, an acquaintance had taken a few days off near St Tropez and had been able to spot the installation of the place. Verdict: ” it’s not even finished being built that it’s already sublime“. This piques our curiosity! Now well and truly installed, the place confirms our hopes: we dream of lounging there, alternating application of sunscreen, tasting delicacies while sipping cocktails.

LV By The Pool, l’esprit French Riviera des 60s

The architecture evokes an elegant French Riviera seaside resort of the 1960s. The swimming pool, Brigitte Bardot, the new wave… It is characterized by natural materials accompanied by light and summer tones, in keeping with the color palette of the LV By The Pool collection (white, beige and blue). The use of stone, wood and ceramics, which blends perfectly with the architecture of Cheval Blanc St-Tropez, emphasizes the naturalness so dear to Louis Vuitton. The mix of rope, canvas and wood is reminiscent of the woven straps inspired by the House’s traditional Strap Trunk.

On the decorative side, we find the famous Monogram of the House proposed in different artistic variations such as the mosaic pattern echoing the azure sky and the depth of the Mediterranean Sea. The woven ropes become fences to delimit the spaces and create a play of shadows, the flags with patterns inspired by the collection are moved by the wind towards the shore. We also find these very graphic lines on the decorative elements such as the deckchairs, the parasols, the cushions or even the bicycle which will move near you to offer you an ice cream and gourmet break.

To access the Louis Vuitton swimming pool in Saint-Tropez, you must go to the Plage de la Bouillabaisse, 83990 Saint-Tropez in the Cheval Blanc hotel. Good news, you won’t be far from the White 1921 hotel restaurant, where Arnaud Donckele and Maxime Frédéric have created an exquisite menu until September.

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