2023-07-04 07:01:11
In recent note, Public Health France (SPF) extends the finding to adults in general, on the basis of a slight decrease (23.7% in 2020 compared to 22% in 2021) of “the proportion of adults declaring a consumption of alcohol is above the benchmarks for lower-risk consumption”, criteria established since 2017 to limit the health impact of alcohol consumption (“maximum ten drinks per week, maximum two drinks per day, and days in the week without consumption”). As the proportion of French people exceeding these benchmarks had not decreased between 2017 and 2020, the overall drop in 2021 is considered “encouraging” by SPF.
Background trend
In the longer term, the results are even clearer: between 1960 and 2018, the consumption of alcoholic beverages was more than halved in France, according to INSEE (The national institute of statistics and economic studies). A Frenchman drank on average 200 liters of alcohol per year sixty years ago, he only drinks 80 liters today. And despite a particularly marked drop between the 1960s and the end of the 1990s, the trend continues today: between 2010 and 2018, the annual consumption of alcoholic beverages once again fell by 4 liters per person.
How can this underlying trend be explained? Among the youngest, the context of the health crisis of the 2020s would have especially prolonged a shift already at work for several years. Explanations by epidemiologist Maria Melchior, research director at National Institute of Health and Medical Research (Inserm): “Among teenagers, alcohol remains a festive, group consumption. The pandemic has put a brake on these activities but, more generally, the time spent in front of screens has increased since the 2010s, which is upsetting the modes of sociability. Meetings, whether friendly or romantic, would thus “no longer take place only over a drink, but also online, on social networks, which is not conducive to consumption”, according to the scientist. .
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Other reasons put forward by the people questioned in the OFDT survey also testify to a “concern about health perceived as a capital to be preserved” – particularly on social networks. To put it simply, it would be a question of maintaining a relatively healthy “self-image”, the latter being perceived as vulnerable to the potential ravages caused by harmful substances – alcohol, but not only.
“For many young consumers, there is an undeniable dimension of well-being and health. Some are looking for less sugary drinks, others maintain their bodies by doing a lot of sport… This is a category of customers that is developing quite quickly”, adds Augustin Laborde, founder of the Drinking Peacock“the first alcohol-free cellar” located in the 19th arrondissement of Paris.
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