2024-02-02 10:29:21
« We are going to become the Etam of diabetes. » This Thursday, February 1, took place the official launch of the Mazars XFactory, the committed start-up accelerator of the consulting and auditing firm, in the presence of its honorary president Tony Parker.
For the occasion, the founders and especially the female founders of the ten start-ups from the first promotion participated in a cross-pitch competition. The principle: pitch your opponent’s project.
The pair on the microphone? Mirena Paris, a sportswear and swimwear solution designed to integrate and hide the insulin pumps of diabetics, is one of ten start-ups to have won the competition. At his side: Urgentime, seen in “Who wants to be my partner?” ” last week. In the event of an emergency, this application puts you in contact with medical teams to provide first aid remotely.
Among the other selected start-ups, Fullsoon, artificial intelligence capable of predicting the number of customers and the menus chosen in restaurants to reduce food waste, or Mailoop, a start-up which intends to “ healing organizations from information overload » by reducing the volume of professional emails.
Accelerate female entrepreneurship
Launched internally by Florence Sardas and Fatima Abdelmoumni, winner of the Top35 “positive leaders” in the Business category, the Mazars XFactory has a particularity: 70% of them are founded or co-founded by women. Objective: to alleviate persistent inequalities in the tech sector. In 2022, only 20% of start-ups created in France had at least one woman among the founders, according to the latest barometer of the Sista collective and BCG.
The support offered is free, and is provided without any participation in the companies. And the expertise Mazars brings to these promising young companies can take several forms: “ If start-ups have any doubts about a commercial contract, we put them in contact with a lawyer. This morning, I was with a founder who needed to verify the robustness of her tech platform. Our cybersecurity experts offered him their diagnosis », explains Florence Sardas. Sponsor of this project whose values he shares and which he wishes to promote, Tony Parker also shares his experience and his address book.
The selection criteria for start-ups? “ A resonance of the sector of activity with the Mazars DNA, a technology that is shaking up its market, and a share of favorites », According to Florence Sardas. The next Mazars XFactory promotion will be launched next September. Applications for the next one will open in the spring of 2024.
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