Emirates News Agency – “Sharjah Animation Conference” brings together global visual content producers with book publishers 3 May

2023-04-25 11:33:08

SHARJAH, 25th April / WAM / The “Sharjah Animation Conference” (Animation), the global event organized by the “Sharjah Book Authority”, will be launched for the first time in the region over a period of three days, from 3 to 5 May, at the “Sharjah Expo Centre”, which provides A platform that brings together producers of film and television animation works with a group of the most prominent publishers in the region and the world in a series of meetings with the aim of strengthening partnerships to develop joint quality visual works.

The activities of the conference include a rich program of workshops and specialized courses, as well as a number of closed meetings to introduce publishers to the world of selling property rights to animation producers, sharing visions, trends and best practices in this field, in addition to exploring ways to obtain licenses and cooperate with international animation producers.

Closed meetings discuss a number of topics, most notably intellectual property, production, publishing and distribution rights, how to evaluate potential deals, negotiate licensing terms, and best practices to manage the deal-making process and determine licensing terms.

Khawla Al-Mujaini, Executive Director of the Sharjah Animation Conference (Animation), said: “In an initiative that is the first in the region, the Sharjah Book Authority organizes this international conference within the framework of its goals aimed at supporting publishers and developing their relations with global animation industry producers with the aim of promoting innovation and creativity in the animation industry and creating events Positive change in the visual content production sector and the advancement of this creative industry.”

She added: “The conference provides workers in the publishing, production and distribution sector at the local and international levels with the opportunity to get acquainted, exchange visions and ideas, enhance communication and facilitate mechanisms for the sale and purchase of property rights, production, publishing and distribution in the written and visual content industry, embodying the efforts of the Emirate of Sharjah and the Sharjah Book Authority to advance the children’s book graphics industry.” and the production of animated films (animation) in the United Arab Emirates and the Arab region.

The world-class closed-door producers include Frank Falcone, President and Chief Creative Officer of Guru Studio, who offers his insights into strategies for developing successful children’s businesses, from commercializing intellectual property to securing financing, negotiating distribution deals, expanding franchises and expanding to multiple platforms. .

Pascal Chareau, CEO of Fortune Productions, reveals a number of creative aspects behind the production of successful TV series, his experience during which he won 4 Emmy Awards and 9 Annie Awards, and his company, which played a prominent role in cooperation with major game companies such as (Ubisoft) and (Carbine Studios).

Oliver Height, CEO of multiple BAFTA award-winning Blue Zoo Productions, presents a collection of case studies on his company’s latest projects and highlights the importance of creativity, innovation, collaboration and creative processes during the production of a successful TV series.

Eduardo Garaguri, Director of Business Development and Revenue Generation at Zengea, shares his experience starting as a consultant at the Boston Consulting Group in Madrid and how he became a senior executive in the children’s entertainment industry and one of the brightest stars in brand building, game design, marketing and sales promotion.

Giorgio Scorza, co-founder and CEO of Movie Minty, discusses animation’s great potential outside of its traditional association with children’s entertainment and explores the model for collaborating with Netflix to produce This World Can’t Tear Me Down.

Creative director Andrea Pozzetto, co-founder of Pozzetto Studio, explores the creative process behind the storyline for the animation production and enriches the participants’ experience of story planning and unleashing their creative potential through a collection of case studies in the animation industry.

Muhammad Nabil Abu Taha / Batoul Kashwani / Asim Al-Khouli

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