Since the release ofEmily in Paris in October 2020 on Netflix, the series seduces the platform’s subscribers, customers of this watered-down version of the most romantic city in the world. For Parisians, on the other hand, it’s a different story. A scene from season 3 has also made many of them jump on social networks. While season 3 is available from this Wednesday, December 21 on Netflixthe inhabitants of the 5th arrondissement can no longer bear to see their neighborhood assailed by tourists, eager to take a few selfies on the filming locations of the series created by Darren Star (Sex and the City). For three years, the Place de l’Estrapade – which has become an obligatory stop for the curious – has lived to the rhythm of romantic comedy. This is where Gabriel’s restaurant is located (Lucas Bravo), the cook and guilty pleasure of the young expatriateyet in a relationship with the charming banker Alfie (Lucien Laviscount) at the start of Season 3. Emily’s favorite bakery is also there, and she buys her very first pastry there in Season 1. Parisian, some witnesses no longer conceal their exasperation.
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Emily in Paris? “We have only been talking regarding this for three years”
While the image of the capital and its inhabitants in the Netflix series is singled out in France, the series also attracts the wrath of traders. The employees of the bakery, located a few steps from the Pantheon, no longer count the tourists photographing themselves in front of the storefront, eager to follow in the footsteps of the heroine of the show, who landed in Chicago to settle in this emblematic district of the capital. “Emily in Paris? Oh no, we can’t take it anymore! We have only been talking regarding this for three years. Look elsewhere or call production. Us, it’s no to talk to journalists“, answers the Parisian the exhausted cashier at The Modern Bakery.
An incessant parade of clichés regarding Parisiennes
The article also evokes the subterfuges used by the production to make the district even more romantic and idyllic in the eyes of viewers. “People come out of nowhere to clean the streets, they repaint a few walls and even add fake streetlights to set the scene”says one of the witnesses to the Parisian. A district overwhelmed by the influx of tourists, who have come from all over the world for a few selfies in front of the front door of Emily’s building, precious sesames immediately posted on social networks. Tourists, mostly women, who are transformed into “real Parisiennes”. “From our windows, we always see the same profile of girls passing by, all with the red beret bought in a tourist shop nearby. And to complete the picture, they take a baguette or the famous croissant from the bakery as the heroine does in season 1“, she adds once more. A bakery which will nevertheless have been able to take advantage of the success of the series, by charging more expensive prices than elsewhere in the capital, but not enough to scare away tourists. The craze is probably not regarding to stop: Emily in Paris has already been renewed for a season 4!
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Article written in collaboration with 6Médias