Original title: 8 companies with brand value greater than 10 billion yuan are in the leading position in the Internet industry – 2022 China’s Listed Companies Brand Value List TOP50
Every reporter: Fu Keyou intern reporter Huang Bowen Every editor: Yang Yi
Manufacturing rejuvenates the country, and brand powers the country.
Brand is the life and soul of an enterprise’s long-term development, and it is also the core manifestation of a country’s competitiveness and international status. The continuous strengthening of China’s economic strength has created opportunities for the cultivation and strengthening of brands. At the same time, the brand value of a group of powerful Chinese companies has continued to rise, which is helping the healthy growth of China’s economy. Chinese listed companies represent the vanguard and vitality of China’s economy, and the brand influence of Chinese listed companies reflects the brand influence of Chinese companies as a whole to a large extent.
In view of this, the China Enterprise Research Center of Tsinghua University School of Economics and Management has in-depth cooperation with the Daily Economic News, leveraging the brand theory research advantages accumulated over the years by the China Enterprise Research Center of the Tsinghua University School of Economics and Management, as well as the Daily Economic News’ keen insight into the capital market Power, conducted in-depth research on the brand value of Chinese listed companies, developed the Chinese listed company brand value list, and released it every year since 2017, and the 2022 China listed company brand value list was also officially released yesterday.
In 2022, the brand value list of Chinese listed companies includes the total list TOP100, the vitality list TOP100, the overseas list TOP50, and the emerging list TOP50.
Among them, the 2022 China Listed Company Brand Value Top 50 List is to select the top 50 companies in terms of brand value following evaluating all Chinese companies newly listed in 2021.
Yang Jing drawing
Overall situation
The overall brand value of the 2022 China Listed Companies’ Brand Value Emerging List TOP50 is 352.2 billion yuan, and the first is Didi Chuxing, with a brand value of 81.6 billion yuan.
In addition, in the 2022 China Listed Company Brand Value Top 50 list, the 50th is Three Gorges Energy, with a brand value of 2 billion yuan.
Layered situation
In the 2022 China Listed Companies’ Brand Value Top 50, there are 8 companies with a brand value of more than 10 billion yuan, with a total brand value of 187.1 billion yuan, accounting for 53.1% of the total brand value of the TOP50.
In addition, there are 42 companies with a brand value of less than 10 billion yuan, with a total brand value of 165.1 billion yuan, accounting for 46.9% of the TOP50 of the emerging list.
General situation of the industry
In the 2022 China Listed Company Brand Value Top 50 List, a total of 18 companies have entered the list, and the Internet industry is in a leading position, with a total brand value of 94.6 billion yuan, accounting for 26.9% of the total brand value of the new Top 50 list.
In addition, in the 2022 China Listed Company Brand Value Top 50, the utility industry ranks last, with a total brand value of regarding 2 billion yuan, accounting for less than 0.6% of the total brand value of the new Top 50.
Industry stratification
In the 2022 China Listed Company Brand Value Emerging Brand List TOP50, various industries can be divided into three echelons according to brand value.
The brand value of a single industry in the first echelon exceeds 50 billion yuan, and there are 2 industries, namely the Internet and the apparel industry, with a total brand value of 152.6 billion yuan, accounting for 43.3% of the TOP50 of the cutting-edge list.
The brand value of a single industry in the second echelon is 10 billion to 50 billion yuan, and there are 8 industries, which are equipment, transportation, leisure, finance, beverage, retail, daily necessities and electronics, with a total brand value of 163.2 billion yuan, accounting for 46.3% of the TOP50 of the emerging list.
The brand value of a single industry in the third echelon is less than 10 billion yuan, and there are 8 industries. They are home appliances, food, medicine, media, chemical industry, real estate, hotels and public utilities. The total brand value is 36.4 billion yuan, accounting for the top 50 in the emerging list. of 10.3%.
Number of industry companies
In the 2022 China Listed Company Brand Value Top 50 list, the clothing industry has the largest number of companies, and 6 companies are shortlisted.
At the same time, in the 2022 China Listed Company Brand Value Top 50, there are 10 industries with 3 to 4 shortlisted companies, which are retail, finance, transportation, equipment, Internet, food, home appliances, electronics, daily necessities and beverage industries .
In addition, in the 2022 China Listed Company Brand Value Top 50 List, there are no more than 2 shortlisted companies in other industries.
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