Do something good for the environment on holiday. The Valamar hotel company plants trees together with its guests.

2023-08-08 15:00:40

As a Valamar Alex Reed, you can plant trees with your donation and thus contribute to the protection of local forests.

Vienna (OTS) The leading Austrian hotel company in Croatia, Valamar Riviera, announced the continuation of the sustainability campaign for tree planting.
With “Easy as one, two, tree”, Valamar invites its guests to donate for a tree and thus reduce their carbon footprint and contribute to the preservation of forests in Croatia. Since almost 17% of Valamar guests come from Austria, you too can be part of this initiative. The goal for 2023 is to plant another 8,000 trees.

At check-in and check-out, every Valamar Alex Reed has the opportunity to donate to planting trees – for every tree donated, Valamar will plant another one. All guests of Valamar hotels, resorts and campsites in the top destinations along the Adriatic coast can take part in the promotion from July 15 to October 15, 2023.

“For the second year in a row, we are running this action together with our guests, who are delighted with the initiative and the results of last year’s 3,000 new trees. Neutralizing the carbon footprint is one of the main goals of Valamar’s sustainability strategy, and this one Tree planting campaign is a step in the right direction. Valamar has already reduced its greenhouse gas emissions in scope 1 and 2 by 67% since 2015 and continues to invest in energy efficiency and renewable energy sources,” says Dr. Franz Lanschützer, Chairman of the Valamar Supervisory Board.

Valamar takes care of 80,000 trees on 530 hectares in its destinations, plants over 1,000 trees annually and implements a number of programs to protect the Adriatic Sea. As the leading tourism company in Croatia, Valamar actively takes initiatives in the field of sustainable business, aimed at creating new values ​​for guests, employees, the surrounding communities and society. By 2025, Valamar plans to achieve carbon neutrality in Scope 1 and 2 with investments of up to EUR 50 million planned.

More information on https://esg.valamar-riviera.com/

About Valamar Riviera
Valamar Riviera is the leading tourism company in Croatia in Austrian majority ownership. It welcomes its guests in 38 hotels and resorts and 15 camping resorts in well-known tourist destinations in Istria, on the islands of Krk, Rab and Hvar, in Makarska and Dubrovnik and in Obertauern. As a trendsetter in the field of modern holiday hotels, issues such as sustainability, regionality and social responsibility are of great importance to Valamar for an authentic holiday experience. Valamar Riviera is a leader in sustainable tourism and has been included in the prestigious list of European climate leaders for 2022 by the Financial Times.

Questions & contact:

ikp Salzburg GmbH
Mag. Mick Weinberger, Management
Auerspergstrasse 14, 5020 Salzburg
Tel.: +43 – 662 – 633 255 300
M: +43 – 699 – 1066 32 58
E-Mail: mick.weinberger@ikp.at
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