Crédit Agricole du Maroc (CAM) has just signed a long-term strategic partnership with Mastercard in order to bring to the Moroccan market new technologies and new products and services aimed at making daily transactions intuitive, transparent and secure.
The banking group indicates that through this agreement, it intends to “create more value for the customers of Individuals and Professionals by offering them innovative payment solutions, adds the same source”. “In this context, the Bank has launched CAM PAY, a mobile payment solution, allowing customers to digitize their bank card to pay for their purchases by smartphone, in Morocco and abroad, in the sense that all its customers “a Mastercard bank card and possessing an Android mobile device using Near Field Communications (NFC) technology can easily benefit from this solution”, we note.
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The banking group explains that it is moving, through its new digital electronic payment platform, towards the payment of the future and is positioning itself as a leader and precursor in the field. “Our customers can now protect themselves once morest attacks on e-commerce sites which result in the hacking of bank data,” said Abdelmounaim Dinia, Managing Director and member of the CAM Management Board. This partnership with Mastercard reinforces the strategy and commitment of the Crédit Agricole Group in Morocco in favor of financial inclusion, particularly via Digital, and affirms the Group’s desire to address the new needs of the Moroccan market for Individuals and Professionals, learns do we also.
“The CAM is more than ever committed to promoting innovative banking services in Morocco, in particular through the promotion of mobile payment and the diversification of payment channels,” added Abdelmounaim Dinia. For his part, Mohamed Benomar, Mastercard Country Director for North Africa, highlighted the seismic shift in customer behavior towards digital and contactless payment channels over the past two years, adding that the Mastercard’s secure tokenization technology enables customers to use a mobile phone or connected device to make payments securely and conveniently using NFC technology online, via app or in-store.
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“By taking advantage of Mastercard technology, Crédit Agricole du Maroc customers holding a Mastercard World Elite card can access unique and exclusive benefits, such as concierge services, travel insurance and access to airport lounges. “, he also said.