REQUEST house (landed house) The upper middle segment in South Tangerang, especially in the Ciputat area, from early 2024 to the last 2 years has shown a quite significant increasing trend.
Meanwhile, demand for new homes in South Tangerang City (Tangsel) and Tangerang City experienced demand growth of 84% and 41% respectively on a quarterly basis in the last quarter of 2023.
Meanwhile, for middle to upper class houses in semester 1/2024, it grew by around 10% to 15% compared to the same semester last year.
This refers to research Pinhome titled Indonesia Residential Market Report 2023 & Outlook 2024.
This growth is considered to be due to the existence of incentives. PPN DTP and infrastructure development.
The Jabodetabek region recorded the most significant spike in demand following the announcement of the VAT DTP incentive program.
Also read: Most Popular Landed Houses
This is experienced by townships with a resort feel, Paradise Resort City developed by Progress Group. Now three residential clusters have been built with a population of around 800 KK (heads of families).
According to Owner and Sales & Marketing Director of Progress Group Meyrick Sumantri, Paradise Resort City is highly sought after by established professional millennials at manager level and above.
The reason is because it is very close to South Jakarta, the facilities and access are easy but still affordable.
Also read: Trends in demand for landed houses under IDR 2 billion are the best sellers
“Most of our consumers are millennials, established managers and above, aged 25 to 45 years old. They choose to live in Paradise Resort City because of its adequate and continuously developing infrastructure,” said Meyrick on the sidelines of the Elysian Residences Product Knowledge Cluster event, at the Pondok Indah Golf Ballroom, South Jakarta.
All residents, Meyrick continued, in addition to having a home, will also be able to enjoy the facilities of an independent city that continues to develop rapidly. This will certainly provide added value/property investment that continues to increase.
“To make it easy to access and accelerate the development of the independent city, in the future this masterpiece will have 3 gates, namely North Gate Aria Putra Street (existing), East Gate Jalan H. Taip (soon to be opened), and South Gate Jalan Bambu Apus with easy access to the Serpong – Cinere Toll Road,” he explained.
Meyrick said that the special thing about this 60 hectare project is that a themed shopping destination will be built. resort mall offers a unique experience with its artificial beach.
“We want to make a breakthrough, there is a mall in Indonesia that has an artificial beach. This is inspired by a mall in Australia that has a fairly large artificial beach. Because the concept of Paradise Resort City is a resort, then in the mall we have an artificial beach,” he said.
Also read: Government Stimulus Helps Property Sector Continue to Grow Amidst Political Year 2024
Resort Mall is mall The second one developed by Progress Group, where previously Paradise Walk Serpong in Paradise Serpong City was a successful culinary destination in the Serpong area.
In addition, said Meyrick, his party will also build a culinary area Trops with a unique concept. Different from Resort Mall, Trops has a concept open retail dining, where the tenants will be present food and beverage (F&B) that is unique.
The first phase of Trops is being developed with the anchor tenant, the Kampung Kecil Restaurant, which has already been completed. groundbreaking and will open soon in November.
Cluster Elysian Residences
Meanwhile, Head Marketing Communication Progress Group Reynard William said, to accommodate the high demand for houses in Paraside Resort City, Progress Group has again released the newest cluster, namely Cluster Elysian Residences, following the success of the three previous clusters, namely Cluster The Bay, Aloha, and Cayman.
Reynard said, Elysian Residences opened with prices starting at IDR 1.2 billion and offers exclusive housing options with six types of houses.
“All types are designed to meet the needs by prioritizing quality and aesthetics. Nowadays, the millennial market also makes building design one of the considerations in making decisions to buy a house,” explained Reynard.
Sales of Elysian Residences are conducted through the NUP (Nomer Urut Pemesanan) system, which offers three categories of choices: NUP Regular, NUP VIP, and NUP Privilege.
“As a 60-hectare independent city, Paradise Resort City continues to be committed to providing high-quality housing with the best facilities for its residents. With the launch of Elysian Residences, Progress Group strengthens its position as a leading property developer that always prioritizes quality, comfort, and modern lifestyle in every project it develops,” he said. (Z-10)
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