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The delivery men who are shown in the video travel on scooters dressed in black and carrying the expensive cargo of Vuitton.
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The story is an interesting anecdote of what lifestyles are like in cities like Monaco.
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Luxury consumption is focused on regions such as Europe, the United States and China. Mexico stands out in the Latin American region for the consumption of these products today.
“Uber Lux”that’s how @monacoluxurylifestyle has called the dealers who circulate through the streets of Monaco carrying with them huge bags of Louis Vuitton. In the series of videos for TikTok, delivery men dressed in black suits and on motorcycles of the same color can be seen, carrying the iconic bags of the French brand in a kind of balance where the conditions in which these products must be delivered must be protected. At the time of publication of this note, no position or comments were received from Uber Mexicowhen questioned regarding the veracity of said luxury delivery service.
Luxury has given way to very important business conceptson the one hand we see dealers delivering luxury products, and on the other, important ventures in the sale of used products have been consolidated in Mexico.
@monacoluxurylifestyle Where is Jeff #millionaire #rich #luxury #lifestyle #life #style #money #success #billionaire #monaco ♬ I am original – ✨
Luxury delivery, a new category
Just as luxury delivery has emerged as a new category in the last-mile segment in Monaco, experience in the high-cost market has given rise to stores such as Costco even dabble in selling diamonds.
These cases mark interesting antecedents of how this exclusive market is made more flexible and, most importantly, how these brands manage to add to the experience of what was previously limited to certain points of sale.
“Uber Lux” masterful move in luxury
The concept of “Uber Lux” This is how markets have reacted to the sale of luxury goods, and in Mexico it is interesting that beyond undertaking delivery or last-mile businesses between high-cost brands and consumers’ homes, businesses have been undertaken such as the resale of used products to a lower cost.
The foregoing has facilitated access to products and with this a very interesting resource is imposed, which is to communicate correctly in the face of the peculiarities of luxury in each market.
Monaco is a key city to understand the luxury market today.
Consume luxury today
As expected, the case of how luxury products are delivered on motorcycles confirms the adaptation of this exclusive market to increasingly ordinary practices, because to the extent that they achieve this empathy with the consumer in that proportion, it is as they give to the task of innovating the competing brands in the market.
Just as we see cases of products Vuitton delivered in services that are called in networks as “Uber Lux”, In Mexico, influencers of the level of Priscy Escoto have detailed how much they pay in taxes when they import expensive bags into the country.
The luxury according to the market
While in Monaco, luxury products are delivered in large bags of Louis Vuittonin countries such as Mexico there is a dynamic phenomenon of sales of these products, which place the country among those with the highest consumption of this segment, since according to figures from Statista, revenues of more than 640 million dollars are generated, above markets such as Brazil, one of the largest territories in Latin America, where sales barely exceed 500 million dollars.
There is no doubt that given these figures, concepts such as “Uber Lux”, where delivery men are seen delivering products of Vuitton They might soon begin to be seen in Mexico, although with a very interesting security model.
