Department of Industrial Promotion (DIPROM) or DIPROM reveals the trend of sustainable packaging, or Sustainable Packaging, has a tendency to grow continuously. The economic volatility crisis In the past year, the industry value was as high as 9 trillion baht, with a growth rate of 6.2 percent. Ready to push entrepreneurs to compete for income through the development of super packaging, organizing the ThaiStar Packaging Awards 2021 stage to select the best Thai packaging Compete on the global stage
Dr. Nattapon Rangsitphon, Director-General of the Department of Industrial Promotion revealed that the current economy is still volatile all the time This is partly due to the spread of COVID-19. The strains are still being developed and the number of infected people around the world is increasing. coupled with the stressful situation in the western hemisphere All of these factors affect consumer behavior. This has caused many industries to continually adapt to seek business opportunities. both in terms of adjusting the production process improve the transportation system and the development of packaging or packaging
At present, packaging development must consider environmentally friendly packaging. Because plastic packaging, foam, etc. are difficult to decompose. result in global warming inclement weather Disasters and pollution affecting lives Make everyone aware of choosing more environmentally friendly products. Designing or choosing packaging from natural materials Therefore, it is important to help reduce the problem of global warming. making environmentally friendly packaging play an important role By developing and modifying the use of environmentally friendly materials. to produce packaging according to environmental conservation trends
In the past year, the value of the global packaging industry was valued at $1 trillion, or over 33 trillion baht, and the average 5-year growth rate (2017-2023) was 4.3%. 2021, with a value of up to 9 trillion baht and a growth rate of more than 6.2 percent, is an important opportunity that entrepreneurs should not be overlooked in order to compete for market value in this industry.
While the growth of eco-friendly packaging in Thailand has a total industrial value of more than 100 billion baht, which the government has accelerated to support through the Green Economic Policy (BCG Model) to support the growth of this industry by Mr. Suriya Jungruangkit, Minister of Ministry of Industry have ordered The Department of Industrial Promotion (DOE) or DIPDOM continues to encourage entrepreneurs to realize the importance and see the opportunity to drive the packaging industry to save the environment through the development of knowledge in the production process. Selection of environmentally friendly materials as well as supporting entrepreneurs to access technology in the production of quality packaging under the policy “DIPROM CARE: Dee Prom Care” that focuses on promoting and developing entrepreneurs to meet their needs in all dimensions and in accordance with the context. Both in the economy and society in the New Normal era or the new economic way through the reform of the mechanism (Reformation) the overall operation of all projects, activities, and operations of the center to promote the industrial sector to have a working model that is in line with the new economy.
as well as increase the role of the regional center To enable operators to use the service in a comprehensive manner, at the same time, Dee Ready also provides infrastructure support through the Thailand Industrial Design Center (Thai-IDC) with a network of more than 1,700 designers to Support entrepreneurs in the development of packaging for Thai products to have the potential to compete at the international level. There are 11 industrial promotion centers across the country. It is a bridge connecting entrepreneurs to access the promotion and development of product design and packaging.
good and ready to support development “Super Packaging” strengthens the competition.
Dr. Nattapon said that the current trend in the development of eco-friendly packaging is Supper Packaging, which is a packaging that retains its original value, for example, adding durability to the product. ease of transportation Able to communicate product identity to stimulate consumer purchase demand. and the new function of the packaging that must be reused or can be reused Or must be biodegradable in nature as a material that is environmentally friendly in terms of both the material itself and the production process. and to create awareness and awareness of the industry in the development of eco-friendly packaging
Dee Prom has organized the ThaiStar Packaging Awards 2021 event, a platform for exporting Thai packaging innovations to compete on a global scale. Under the topic “Sustainability for Next Normal” which is divided into 3 The competition type is the student category. Types of entrepreneurs who have products for sale and general public By submitting packaging work to participate in the contest from now until April 30, 2022 at https://thaistar.propakasia.com/register/index
However, over the past 49 years, the Thai packaging contest has been an important mechanism in the development of the Thai packaging industry to an international level. This led to the development of more than 7,500 packaging designs that might be further developed into actual sales. add product value Raise the standard of Thai products and enhance the ability to compete in the international market, which over the past 12 years has won more than 50 award-winning works from Thai designers in the international community
Interested persons can ask for more information at Creative Industry Development Division Department of Industrial Promotion Tel. 0 2367 8021 and follow information and movements at www.facebook.com/dipromindustry or www.promoted.go.th
