2024-01-17 02:19:16
Costco is currently testing card readers at the entrance of some of its stores in the United States so that each customer swipes their card rather than showing it to an employee at the entrance.
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This is particularly the case in its Washington State store and a handful of other sales locations, reports CNN.
These tests come after Costco announced last June that it wanted to make it more difficult for members to share their cards.
“We do not believe it is fair for non-members to have the same benefits and prices as members,” Costco wrote in a statement last summer.
Employees are already stationed at self-service checkouts in some stores to check customer cards.
With card readers at the entrance, it could therefore be even more difficult for customers to enter with someone else’s card.
Costco cards are non-transferable, but the company does allow members to give a card to another person in their household.
Each person with a membership can bring two guests on each visit.
The installation of a card reader will also mean that customers will no longer have to speak to employees when they arrive in store.
“It speeds up the process at the entrance and it speeds up the process at the exit,” says the company. That’s what we believe and we’re going to try it.”
Costco recorded revenue of US$4.2 billion ($5.4 billion Canadian) from its membership cards alone.
Its renewal rate is close to 93%.
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