Communication Challenges: Tuca Ferretti’s Virtual Press Conference Controversy

2023-07-02 06:00:00

The technical director of La Máquina was preparing to give the usual post-match press conference when he realized, and was confirmed, that it would be virtual and not face-to-face, something that annoyed the Brazilian and he decided to leave without addressing the media’s questions. Communication.

“Connect with whom? I’m only going to answer the people who are here, that’s why they came. And why don’t they invite them? And why don’t they go down? Let’s see this is over.

“I don’t understand why they want to do it like that, there are 25,000 people in the gallery and why can’t they come down here to interview me. Ah well then, let them come down!” ‘Tuca’ Ferretti replied to the organizer of the press conference, got up and left without attending to the remotely connected media.

The defeat of Cruz Azul forced Ricardo Ferretti to attend to the press as is his custom to do when his teams do not win.

It should be remembered that it became a custom for press conferences to be held virtually during the pandemic as a health security measure, an aspect that is still common in some teams and competitions, but in some cases mixed, with face-to-face and remote press .

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