Combatting Unsolicited Messages: Protecting Personal Data and Empowering Customers in the UK

2023-08-22 12:43:04

More than a third of adults aged 18 to 34 in the UK are said to have received an unsolicited message following giving their personal details to a company for a service, a study has found which strongly denounces the illegal and ‘terrifying’ practice.

“People have the right to order a pizza, give their email for a receipt or have their groceries delivered without then being asked for sex or a date a little later,” Emily hammered Tuesday. Keaney, Deputy Commissioner for Regulatory Policy at the Information Commissioner’s Office (ICO) in the UK, at The Guardian.

If companies have a duty to protect the personal data of their customers once morest malicious individuals, they often fail to protect them once morest their employees who can also misuse it for personal purposes, to contact customers to their liking, specified the female.

A practice that turns out to be “terrifying” and can make the targeted customer feel particularly “vulnerable”, according to what testified Hannah Smethurst, 23, who allegedly received a message on WhatsApp from a company contractor. airline Etihad Airways, as she was regarding to board a plane.

But it is far from the only one: an ICO study reportedly found that nearly a third of young adults aged 18 to 34 received unsolicited messages following handing over their personal information to a company.

According to the same study, 66% of the public would agree that it is immoral to use data shared in a commercial setting to contact an individual for personal gain, reported The Guardian.

«[Les clients] have the right to know that when they hand over their personal information, it will not be used in a way that would make them uncomfortable”, continued the assistant commissioner, recalling that this kind of practice is illegal.

1692714099
#Illegal #practice #employees #advantage #personal #data #customers #tryst

Leave a Replay