2023-09-22 19:25:37
Cloud computing, a technology that helps companies manage their data and applications, has brought a series of benefits, including scalability, flexibility and agility. With the ability to store and access information remotely, this approach has been adopted by companies of all sizes looking for efficient solutions to their information technology needs.
Em 2020, the market for cloud migration services was already on the rise, valued at US$119.13 billion, with this growth being driven mainly by small and medium-sized companies, which understood the importance of migrating to the cloud. According to a survey by Sky.One in 2021, 87% of companies that adopted the cloud belong to this segment, with emphasis on the Commerce sectors, with 33.68%; Accounting, with 14.64%; Technology, with 10.21%; and Transport and Logistics, with 7.71%.
Migration to the cloud has proven to be not just a trend, but a necessity to maintain competitiveness in the market. According to one study published by Mordor Intelligence, the expansion of the cloud migration sector is far from reaching its peak. Projections indicate that this area should reach the mark of US$448.34 billion by 2026.
With the ease of allocating resources in the cloud, the challenge of controlling the expenses associated with this practice emerged. And to address this financial issue, there was a need for an approach that would allow organizations to manage their cloud costs more effectively. This is how the concept of FinOps began to gain prominence, as reported by the CEO of GWCloud, Luiz Madeira.
“FinOps, an abbreviation for ‘Financial Operations’ or Financial Operations, is a discipline that combines practices, processes and tools to optimize cloud costs, aligning resource consumption with business objectives”, he explains.
Madeira clarifies that FinOps is not just limited to cost control, but also covers financial transparency and cloud governance. “It aims to ensure that companies have complete visibility into costs, understand how those costs are allocated between different projects and departments, and have clear policies to govern the consumption of cloud resources,” he said.
According to the CEO of GWCloud, the trajectory of technological investments is now navigating waters that prioritize stricter financial control, a trend that is also reflected in cloud structures. “There is a growing focus on simplifying business administration, ensuring the integration of hybrid and multicloud environments, these being central points of new financial contributions”, he highlights.
Investments in IaaS (Infrastructure as a Service) and PaaS (Platform as a Service) are projected to surpass the US$4.5 billion mark, representing growth of 41% compared to 2022. According to an IDC survey (International Data Corporation), 93% of Brazilian companies recognize the importance of optimizing and reducing costs in the cloud, focusing on automated solutions and the growing field of FinOps.
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