“CGEM Economic Barometer: Insights on Moroccan Business Leaders’ Concerns and Optimism for the Future”

2023-05-23 10:20:38

Moroccan business leaders continueare concerned regarding the economic situation but are optimistic regarding the performance of their companies individually and in the future, such is the first finding of the economic barometer launched last April by the CGEMto assess the economic situation and determine the priority subjects to be placed at the center of the action of the Confederation.

This survey, which revolves around 3 axes, namely the economic situation and individual performance, investment, R&D and support tools and business environment, saw the participation of a panel of 1,200 respondents spread over all regions of Morocco. .

This barometer also shows a marked deterioration in the cash flow of responding companies and their profitability due to the impact of the Covid-19 crisis, with a slight improvement expected over the next 6 months. Despite these difficulties, job balances seem to be preserved.

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To cope with these difficulties, more than a third of respondents have used Damane Oxygène and Relance loans and 65% continue to repay their loans, with a significant impact of the increase in the key rate felt on interest rates.​

In terms of investment projection, 64% of respondents plan to invest in the next 12 months, with only 8% of projects at more than 50 million dirhams. Despite these forecasts, there remains a significant lack of knowledge of the investment support systems, with only 40% of respondents knowing the investment charter and less than 23% the TATWIR R&D and Innovation program.

In terms of the business environment, respondents’ main concerns include theinflation, unfair competition from the informal sector, tax pressure, difficulty in accessing financing and even the cost of land. Decarbonization is one of the last issues selected by companies, with only 34% of companies having taken action to address this challenge during the last 12 months.

The insights of this barometer will thus enrich the roadmap of the CGEM and support its pleas during discussions with the State in favor of the establishment of a business climate favorable to investment and a rapid economic recovery. and sustainable.

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