Contemporary Vietnamese Tet in a unique creative cultural space
Following the Fall Festival with the theme “Fresh Vietnamese colors”, Vincom continues to cooperate with artist Phuong Vu and Antiantiart to bring an impressive space to welcome the Spring Festival with the work “Spring Garden in Four Directions”.
With a brilliant red color and the main image of a giant Happiness tree, the painting “Spring Garden in Four Directions” carries the vitality of the country and people of Vietnam. Throughout the tree trunk, on each branch and leaf, there is a bustling Tet atmosphere and typical images representing Spring in 4 regions. The work attracts attention with the image of a green dragon winding around the Happiness tree, like a protector, guarding the tree of life as it sprouts and develops.
The familiar Lunar New Year image is also cleverly arranged in a new world full of surprises: Mr. Do is “surfing” on a brush; Mr. Tao and Carp happily headed towards the large gate inspired by the gate of Vincom Mega Mall Times City; The Dragon holds a pearl and a Chung cake headset; a bus with a unique Tet cake shape and the Landmark 81 building made up of red envelopes…
The impressive cultural space in the shopping center is realized from the creative ideas of Phuong Vu.
Transformed from creative drawings, artists Antiantiart, Vincom and Phuong Vu brought the painting “Spring Garden in Four Directions” to cover the space and amenities in shopping malls, introducing a “world of contemporary Vietnamese Tet”. both new, modern and familiar to each customer.
Vincom Mega Mall Ocean Park attracts all eyes with the highlight of the giant Happiness tree connected with typical images: rice canopy, ethnic flute, stylized umbrella, apricot blossom, plum blossom… forming a unique intersection of the Tet plains and the Northern mountainous areas. In the Happy Spring Garden space, customers write wishes and wishes for the new year on red wish leaves symbolizing traditional Tet and green symbolizing the new, modern way of playing Tet.
Vincom Mega Mall Ocean Park attracts all eyes with the giant Spring Happiness Garden decoration
Vincom Mega Mall Smart City delights customers by bringing An Lanh Spring Garden, an innovative Tet cultural space in the North with typical images such as peach blossoms, couplets, lucky money, and the West with familiar images. such as: conical hats, rivers, gerbera flowers, and Vincom Mega Mall Royal City impresses with the Lucky Spring Garden featuring Tet holidays of the North and Central regions with images of blooming peach blossoms, kumquat trees, and dahlia trees. Sending hopes for a peaceful and lucky new year.
Vincom Mega Mall Smart City offers a unique contemporary Tet experience space that intersects the North and the Southwest.
Vincom Mega Mall Royal City impresses with the Lucky Spring Garden featuring Tet holidays of the North and Central regions.
Meanwhile, Vincom Center Dong Khoi offers customers in the southern region the space of a Spring Garden of Prosperity filled with apricot blossoms and auspicious flowers created by an impressive atrium design, carrying the year’s wishes. to be rich, wealthy, and prosperous.
Abundant Spring Garden space with impressive floor structure at Vincom Center Dong Khoi.
Experience shopping, dining and celebrating Tet from “Green” ingredients
Not only meeting Tet shopping needs, Vincom also offers customers new Tet experiences created from environmentally friendly materials.
A series of experiential activities contributes to spreading environmentally friendly “green” consumption at Vincom.
To shop for Tet, customers come to “Xuan Xanh Market” – a special 4-region market on Tet, where essential “must-have” products that the whole family is looking for are gathered. This place prioritizes and focuses on “green” products for the first time in the Vincom shopping mall system. In addition, Vincom also coordinated with Uniqlo Vietnam and the High Quality Vietnamese Goods Business Association to organize the Kind Green Market at 2 shopping centers Vincom Mega Mall Royal City and Vincom Center Ba Trieu.
Meeting the need to “eat Tet”, Spring Festival brings famous dishes with Tet flavors from 4 regions across the country, handcrafted from carefully tested organic ingredients. , ensuring cleanliness from the farm to each customer’s meal. In particular, visitors will directly experience the interesting steps to make indispensable dishes during Tet for every Vietnamese person.
The Spring Festival at Vincom also gives customers an extremely interesting “Tet” experience, harmoniously combining traditional and contemporary elements with “green” elements such as: ArtSpace art events Fiesta, “New year new you” workshop, old Tet fair, Tet festival…
Attractive creative experience space during Tet for customers at Vincom Shopping Center.
The highlight of the 2024 Spring Festival must be the series of attractive cultural and entertainment events taking place during the Lunar New Year of the Dragon: “Happy Green Tet” Music Festival (January 21, Vincom Mega Mall Ocean Park) ; series of activities “Bring home Spring fortune” (January 27, Vincom Plaza Viet Tri – Phu Tho); Spring Opening Lion Dance simultaneously takes place at Vincom shopping malls nationwide on February 13 (the 4th day of Tet).
A series of highlight events with the participation of top artists attracts tens of thousands of customers to Vincom.
A series of exclusive offers and gift sets for the Lunar New Year
Spring Festival 2024 also offers customers a series of exclusive promotions and gifts from Vincom and favorite brands. Customers can freely have fun and shop with attractive incentives from the program “Fun Thursday – Festival Saturday” only available at Vincom Shopping Center: culinary incentives up to 20% and shopping incentives up to 50%.
Besides, customers also have the opportunity to receive discounts up to 70% and thousands of Tet gifts from leading brands such as: Uniqlo, Gap, CGV, The Body shop, Lock&lock, The Face shop, Beauty box, Ecco, Cole Haan, Vascara, Owen… Countless attractive gifts and deals for Tet from fashion, cosmetics, culinary, entertainment, household, consumer brands… are also available ready to welcome Vincom customers.
On this occasion, Vincom launches exclusive Tet gifts of 6 lucky money envelopes with motifs designed from Four Directions Spring Garden artwork, made from environmentally friendly recycled materials. This gift will carry meaningful New Year wishes that customers want to send to their loved ones.
Exclusive gifts with unique designs from Vincom sent to customers.
Throughout the Lunar New Year of Giap Thin, 83 Vincom shopping malls across the country will continuously host attractive shopping, culinary, and entertainment experiences, bringing customers a happy Spring season. Family and Friends.
