Canal+ Brand Solutions opens advertising on myCANAL to connected televisions

In order to reach a dedicated audience, Canal+ Brand Solutions is opening replay content viewed on myCANAL to on Apple TV, Samsung, LG and Hisense connected televisions as well as on Playstation connected consoles.

More than a third of Canal+ subscribers watch their content on connected televisions or game consoles. Among them, 90% watch them on a connected TV and 20% on game consoles (10% watch them on both devices).

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