Brightcove Simplifies Content Creation with New Intuitive Web-Based Video Editing Tool

Brightcove Simplifies Content Creation with New Intuitive Web-Based Video Editing Tool

2024-03-12 20:30:58

Brightcove (NASDAQ: BCOV), the world’s most trusted digital broadcast technology company, today announced that it has added web-based video editing capabilities to its Emmy-winning digital broadcast technology platform. The new core functionality will add easy-to-use editing that accelerates video creation, management and publishing workflows.

Designed to meet the needs of editors, marketers, social media, HR and communications, the editing functionality is intuitively designed for use by anyone, ensuring that all users can realize its full potential, regardless of their level of experience in video.

“In today’s fast-paced content environment, rich yet accessible video editing tools are essential for teams to create and curate high-quality content,” said Scott Levine, Chief Product Officer at Brightcove. “The editing functionality on the Brightcove platform makes the video content creation process easier for teams who want to publish high-quality videos quickly. Our goal is to make Brightcove a one-stop shop for all of our clients’ video marketing and communications needs.”

Brightcove’s web-based video editor allows customers to create content from start to finish on the digital broadcast platform. Included in Brightcove’s Marketing Studio and Communications Studio solutions, this new feature will help customers:

  • Create “tryable” content from longer videos: Repurpose existing video content by editing recordings into clips, highlight reels, or condensed versions for specific audiences. Users can trim and trim sections in larger videos or merge points to create new clips, reels or highlights, perfect for sharing on social media or other platforms. They can also add graphics, logos, music, artwork and other creative elements.
  • Get Employee Generated Content Pack: Users can obtain and edit recordings from employees or other collaborators into a finished video for internal or external publication.
  • Develop promotional video content: Edit video content with customizable templates for promotions, campaign purposes, and personalized content. Users can also create their own company templates to create content quickly and efficiently.
  • Edit videos for multiple channels: Edit or crop brand-ready content to distribute across different channels for broader reach while meeting specific aspect ratio requirements, including vertical videos.

For more information, visit Brightcove.com .

About Brightcove Inc.

Brightcove creates the world’s most reliable, scalable and secure digital broadcast technology solutions to form a greater connection between businesses and their audiences, no matter where they are or what devices they consume content on. In more than 60 countries, Brightcove’s intelligent video platform enables businesses to sell to customers more effectively, media leaders to stream and monetize content more reliably, and all organizations to communicate with team members more intensely. With two Technology and Engineering Emmy® Awards for innovation, consistently industry-leading uptime, and unparalleled scalability, we continually push the limits of what video can do. Follow Brightcove on LinkedIn, X (formerly Twitter), Facebook, Instagram, Threads e YouTube. Access Brightcove.com.

The original language text of this announcement is the official authorized version. Translations are provided as a facility only and must refer to the text in the original language, which is the only version of the text that has legal effect.

Contact:

Media

Joseph J. Nuñez

[email protected]

Source: BUSINESS WIRE


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