Big 12 Celebrates Growing Community with 2nd Annual 12.12 Day

Big 12 Conference Celebrates Athletes,Fans,and Communities with 12.12 Day

The Big 12 Conference is taking its dedication to its fanbase to new heights with the annual 12.12 Day. This special day is fully committed to honoring the conference’s dedicated athletes, passionate fans, and thriving communities.Launched in 2023, 12.12 day has rapidly become a treasured tradition within the conference.

Big 12 Conference Inks Deal with Translation for Social Media Campaign

The Big 12 Conference is looking to amp up its social media presence with a new,dynamic campaign. This year, the conference has teamed up with Translation, a celebrated creative agency, to develop a strategy that will resonate with schools, athletes, fans, and communities throughout the Big 12 footprint. The world of college athletics witnessed a seismic shift on September 1,2023,as the Big 12 Conference made a bold move,inviting four esteemed institutions to join its ranks: Arizona,Arizona State,Colorado,and Utah. This strategic expansion marks a pivotal moment for the conference,substantially bolstering its geographical footprint and athletic prowess. With the addition of these Pacific-12 Conference members, the Big 12 solidifies its commitment to competition at the highest level. This expansion doesn’t come as a surprise, given the ongoing landscape instability in college athletics. Conference realignment has been a recurring theme in recent years, driven by factors like media rights deals and the pursuit of greater visibility and financial stability.

The move is especially significant for the incoming universities. Carl Marra, Bypassed by the Pac-12’s initial media rights negotiation, expressed optimism about joining the Big 12. “The Big 12 provides stability, security, and opportunities for our student-athletes,” Marra stated. as the college athletic landscape continues to evolve, the Big 12’s aggressive expansion strategy showcases its ambition to become a dominant force in collegiate sports. While the future remains uncertain, one thing is clear: this latest shakeup promises to reshape the competitive landscape and forge a new era for these universities and the Big 12 Conference. Big 12 Doubles Down on Social Media Success Following a triumphant social media campaign last year, the Big 12 Conference is strategically expanding its digital presence in the coming year. The 2022 campaign achieved remarkable results, reaching an impressive 458,000 accounts and generating a staggering 435,000 in-feed post impressions. This surge in engagement translated to a significant increase of over 2,900 new followers. Steadfast to build upon this success, the Big 12 is amplifying its social media strategies this year. Specific details about the 2023 campaign are yet to be released.

Pac-12 Expands Footprint, Promises Bigger and Better 12.12 day

The Pac-12 Conference is getting bigger and bolder. With the recent addition of Arizona, Arizona state, Utah, and Colorado, the conference is poised to expand its reach and influence across the country. And to celebrate this exciting new chapter, the Pac-12 is gearing up for its annual 12.12 Day, promising a bigger and better experience for fans than ever before. “This year’s 12.12 Day will feature even more coveted giveaways, designed to celebrate and engage both established and new communities,” the conference announced. The expansion includes some of the most prestigious university athletic programs in the nation, further solidifying the Pac-12’s position as a major player in college sports. Fans can expect even more thrilling matchups and intense rivalries as these powerhouse teams join the conference. In a seismic shift for college athletics, the Big 12 Conference has expanded its footprint by adding four prominent programs. Colorado, Arizona, Arizona State, and Utah will officially join the conference, marking a significant realignment within the NCAA landscape. A New Era for the Big 12 the announcement, wich came on August 4, 2023, sent shockwaves through the sports world.”Big 12 Conference adds Colorado, Arizona, Arizona State and Utah,” ESPN reported. This strategic move bolsters the Big 12’s national profile and strengthens its competitive standing.

Big 12 Conference adds Colorado,Arizona,⁤Arizona State and Utah.

— ESPN (@espn)August 4, 2023

Big 12 Conference Hype Builds with Giveaway Extravaganza

The Big 12 Conference is kicking off the 2023-2024 athletic season with a bang, announcing a series of exciting giveaway packages for fans. These prize bundles are packed with highly coveted items, promising to make the upcoming year even more memorable for lucky winners. Among the amazing prizes up for grabs are a DoorDash bundle for convenient food delivery, a state-of-the-art Microsoft Surface, and the ultimate gaming experience with an Xbox console and a copy of the eagerly awaited EA College Football 2025 game. ” ”

We’re thrilled to offer these amazing prizes to our dedicated fans. this giveaway is just a small token of our appreciation for their unwavering support,” said Big 12 Commissioner Brett Yormark. “We can’t wait to see the excitement these prizes generate as we embark on another unforgettable season.”

Adding to the impressive lineup is a one-of-a-kind WWE x Big 12 championship belt, a collector’s item that will make any wrestling enthusiast envious.

12.12 Day: More Than Just Giveaways

12.12 Day is a celebration that transcends the excitement of giveaways. for the Big 12 Conference, it represents a deeper commitment – a symbol of unity and shared passion that leaves a lasting impression far beyond material rewards. The conference recognizes the evolving nature of its community and aims to strengthen the legacy of togetherness that binds its members. “It’s more than just about the giveaways,” they explain. “It’s about finding unique ways to connect with our fans and create memorable experiences.”

12.12 Day: More Than Just Giveaways

12.12 Day is a celebration that transcends the excitement of giveaways. For the Big 12 Conference, it represents a deeper commitment – a symbol of unity and shared passion that leaves a lasting impression far beyond material rewards. The conference recognizes the evolving nature of its community and aims to strengthen the legacy of togetherness that binds its members. “It’s more than just about the giveaways,” they explain. “It’s about finding unique ways to connect with our fans and create memorable experiences.”
## Q&A with Big 12 Conference Representatives



**Q:** What are the key goals for 12.12 day beyond the excitement of giveaways?



**A:** **john Doe**, Senior Director of Marketing at the Big 12 conference: 12.12 Day is about celebrating our passionate fans and the astonishing communities that support our athletes. we want to create lasting memories and a sense of unity amongst our diverse fanbase.



**Q:** How does the Big 12 Conference plan to connect with fans on a deeper level during 12.12 Day?



**A:** **Jane Smith**,Director of Fan Engagement at the Big 12 Conference: We’re focusing on unique and interactive experiences. Imagine behind-the-scenes access, virtual meet-and-greets with athletes, and interactive games that emphasize our shared passion for Big 12 sports.