Because of BTS Jungkook… In the end, even the name of the company is a franchise company

A famous American franchise company changed the name according to the pronunciation of BTS Jungkook.

On the 23rd, BTS’ official YouTube channelBTS TV‘to ‘Lunch time with ChipotleA video titled ‘ was uploaded.

Captured from the YouTube channel ‘BANGTANTV’ video ‘Lunch time with Chipotle’. / YouTube channel ‘BANGTANTV’

YouTube channel ‘BANGTANTV’

In the video, Jungkook asks, “How do you eat this, Chicole? Chicole?” as if food is unfamiliar. To this, J-Hope, who was next to him, replied, “At first I heard that it was chocolate. Chocolate. (I heard wrong) Chocolate?

The pronunciation that Jungkook and J-Hope misunderstood was Chipotle.

Chipotle refers to smoked and dried jalapenos, which are mainly used in Mexican cuisine, but is also called a fast food franchise of the same name.

Chipotle, who heard the news of Jungkook’s cute mistake, left a tweet on the official Twitter account saying, “From now on, it’s Chicole,” and changed the account name to ‘Chicotle’.

Captured from Instiz’s article ‘Chipotle, who changed the name of the industry because BTS Jungkook said it was Chicole’. / Instiz, Twitter account ‘Chicotle’

Photos not directly related to the article. /dennizn/Shutterstock.com

Chipotle is a fast food franchise specializing in Mexican food such as burritos, quesadillas, and tacos. It is headquartered in Denver, Colorado, and operates 1,700 stores across the United States.

netizensshowed various reactions such as “The influence of BTS is great”, “Everyone is so cute”, “If Jungkook says so, that’s it”.