2023-05-10 19:05:34
The Annual General Meeting of WFA “World Federation of Advertisers”, meeting in Istanbul on April 25, elected Mounir Jazouli, Central Director in charge of Communication & Institutional Relations of Bank Of Africa, as Vice-President of this world organization in charge of Africa.
He will have the mission to represent WFA at the continental level through, among other things, the coordination of the network of advertisers’ associations, the development of the presence of African brands in the global federation and the promotion of the practice of sustainable marketing. in Africa.
Strengthened by its positioning as an African multinational bank, the result of the vision of its president and majority shareholder Othman Benjelloun, BOA was in 2021 the first Moroccan and second African brand to join this international professional network bringing together 130 companies holding the biggest global brands.
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