Partnership aims to revolutionize banking with seamless, scalable customer experiences and new generation.
CAIRO, Egypt, December 3, 2024-/African Media Agency (AMA)/- Backbase, global leader in Engagement Banking, announces its strategic partnership with Seven, a consulting firm and integrator of digital, Data and AI solutions based in Morocco. This collaboration brings together Backbase’s Engagement Banking platform and Seven’s deep expertise in digital transformation in the banking sector, setting a new standard for innovation and customer experience across financial institutions in Africa and of the Middle East.
Recognized for its role in transforming digital banking, Backbase enables banks to deliver personalized and seamless experiences to their customers, driving digital adoption and engagement, while enabling banks to reduce technology debt and improve operational efficiency. Through this partnership with Seven, Backbase extends its reach and impact in the region, leveraging local knowledge and technical expertise to deploy next-generation banking solutions.
Regional empowerment through innovation
Seven, renowned for its strategic approach to digital transformation, data strategy and product innovation, complements Backbase’s mission to reinvent banking. Together, they will provide financial institutions with the tools and strategies needed to navigate the complexities of digital transformation, tailored to their unique operational challenges. Seven has in-depth knowledge of the banking industry and will provide Backbase and its MEA clients with project management and implementation capabilities to accelerate the speed of delivery, design, integrate and deliver Backbase’s products and solutions.
Aymen Daoud, Regional Director for North and West Africa at Backbasesaid: “Our partnership with Seven is essential to bringing best-in-class digital banking solutions to our strategic markets in Africa and the Middle East. With its deep understanding of the local banking landscape and our market-leading Engagement Banking Platform, we can transform the way financial institutions operate to effectively deliver growth, operational excellence and customer satisfaction in Morocco and the rest of the world. beyond. »
Jalal Benabdouh, managing director of Sevensaid: “As a key player in digital transformation within financial services, we are delighted to announce our partnership with Backbase and bring our customers the industry-leading digital banking platform. Our commitment to driving innovation for our clients in the banking sector can help transform the banking landscape in the MEA region and bring more value to their digital journeys. This partnership is a demonstration of Seven’s long-term commitment and investment to provide our customers with the most innovative and cutting-edge solutions. »
Distributed by African Media Agency (AMA) for Backbase.
About Backbase
Backbase’s mission is to re-architect the bank around the customer.
We are the creators of the Engagement Banking Platform – a scalable platform that enables banks to accelerate their digital transformation by progressively modernizing their core customer journeys. From onboarding to service, lending and investing, our platform streamlines every aspect of the customer and employee journey. Pre-integrated with leading core systems and cutting-edge fintechs, it enables institutions to unlock innovation at scale, driving instant value creation.
Industry analysts Forrester, Gartner, Celent, Omdia and IDC continually recognize Backbase’s leadership in its category. More than 150 financial institutions worldwide have adopted Backbase’s banking engagement platform, including AIB, Banorte, Barclays, BIAT, Bank of the Philippine Islands, BDO, BNP Paribas, Banque Saudi Fransi, BRD, Citibank, Discovery Bank, First National Bank, HDFC, Ila Bank, KeyBank, Lloyds Banking Group, NatWest, Navy Federal Credit Union, OTP Group, PostFinance, Raiffeisen, Standard Bank, Saudi National Bank, Company General, Truist and TPBank.
Backbase is a private fintech company, founded in 2003 in Amsterdam (global headquarters), with regional offices in Atlanta (US headquarters), Cardiff, Dubai, Hyderabad, Krakow, London, Mexico, Singapore (Asian headquarters), Sydney and Toronto . To learn more, visit www.backbase.com.
For more information, visit www.backbase.com
About Seven
Seven is a consulting company and a trusted partner of many financial institutions. We are the Digital Partner, from strategic thinking to technology implementation, dedicated to helping businesses navigate the ever-changing landscape of technology and innovation through digital transformation.
With a Business and IT DNA, Seven’s expertise extends from the provision of digital products and services, to the implementation of data architectures and solutions and the deployment of AI use cases in the MEA region. Our experts collaborate with our clients to identify opportunities, deliver tangible results and pragmatic solutions. As part of our spirit of innovation to harness the transformative power of data and AI, we have developed a proprietary Tandem ai solution to automate back-office operations. Seven offers a comprehensive suite of services to help its customers stay at the cutting edge of technology. Our goal is to help our customers increase efficiency, reduce costs and improve the customer experience, so they can remain competitive in an ever-changing digital world.
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Backbase
Alex Papaioannou
Source : African Media Agency (AMA)
2024-12-03 13:23:00
#Backbase #partner #drive #digital #banking #innovation #MEA #
What are the benefits of this partnership for banks in the MEA region?
## Interview with Backbase’s Aymen Daoud on New Partnership
**Host:** I’m here today with Aymen Daoud, Regional Director for North and West Africa at Backbase, a global leader in Engagement Banking. Backbase just announced a strategic partnership with Seven, a consulting firm based in Morocco. Mr. Daoud, thanks for joining me today. Can you tell our viewers more about this exciting new partnership?
**Aymen Daoud:** Absolutely. We’re thrilled to partner with Seven, a company known for its deep expertise in digital transformation within the African financial sector. This collaboration brings together Backbase’s leading Engagement Banking Platform with Seven’s proven track record in helping banks navigate their digital journeys.
**Host:** What does this partnership actually mean for banks in the MEA region?
**Aymen Daoud:** This partnership empowers banks across the region to deliver truly seamless and personalized digital experiences to their customers. Backbase’s Engagement Banking platform is designed to modernize core customer journeys, from onboarding to lending and investing. Seven’s local knowledge and implementation expertise will play a vital role in ensuring these solutions are tailored to the specific needs of each market.
**Host:** Why is this partnership particularly significant for the African banking landscape?
**Aymen Daoud:** Africa is a dynamic region with a rapidly growing population and increasing demand for digital financial services. This partnership offers banks in the region a unique opportunity to leapfrog traditional banking models and build truly customer-centric digital ecosystems. It’s about empowering banks to reduce technology debt, improve operational efficiency, and ultimately, drive financial inclusion across the continent.
**Host:** Can you elaborate on how Backbase’s Engagement Banking Platform helps achieve these goals?
**Aymen Daoud:** Our platform simplifies the complex process of digital transformation for banks. It’s a scalable, pre-integrated platform that allows banks to progressively modernize their customer journeys, unlocking innovation at scale and creating immediate value. We’re committed to working closely with Seven to ensure that our solutions are deployed effectively, empowering banks with the tools they need to thrive in the digital age.
**Host:** Thank you for your time and insights today, Mr. Daoud. This new partnership between Backbase and Seven sounds incredibly promising for the future of banking in the MEA region.
**Aymen Daoud:** Thank you. We are confident that this partnership will be a game-changer for the African banking landscape. We are excited to work with Seven and our clients to shape the future of banking in the region.