French operator sspecialized in the maintenance and sale of automotive accessories, Green light has just announced the opening of a platform in Marrakech early next year.
After France, Spain and Portugal, Feu Vert is weaving its web in the ocher city. It should be noted that Morocco remains the first country outside Europe where the French brand is continuing its development in a Moroccan market with strong growth potential.
And the operator’s ambitions do not stop there, since several centers owned or franchised are already scheduled for the next five years in the main cities of the Kingdom. According to the operator’s staff, the search for suitable spaces and recruitment are currently underway throughout the country.
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The French brand emphasizes that its main objective in Morocco is to guarantee everyone the proper maintenance of their vehicle, by focusing on the quality of products, technical services and services. It should be remembered that it offers recognized expertise to more than 10 million regular customers, wishing to maintain and equip their car under good price, quality and practicality conditions. In addition, the brand makes a point of providing the necessary skills to support the current development of the Moroccan automotive market.
Founded in 1972 in Lyon, Feu Vert celebrates its 50th birthday in 2022, remaining one of the leaders in the automotive maintenance sector and the sale of accessories in its various markets. To date, the brand has a network of 466 multi-brand automotive centers, including 363 in France. With an average area of more than 850 m2these platforms are organized around two distinct and complementary areas of activity, namely the self-service store and the workshop.