2024-02-27 20:49:31
The job market in the global automotive industry, in the 21st century, is still unattractive for women, given the public perception that this is still an adverse environment for female professionals, shows a vast study carried out in 11 countries with 6,500 professionals by the Italian Gi Group, one of the global leaders in the human resources sector. Although companies claim that they are implementing actions to change this reality, the challenge is great and there is much to be done, according to the research.
Only 50.3% of respondents said that their companies have actions to guarantee equal pay and opportunities for women, while only 40.8% said that they offer flexible working, maternity leave and food assistance. According to respondents, 41.1% of organizations have actions to promote female leaders and 38.4% reported that the low visibility given to these leaders in the sector keeps women away from this job market.
Stereotypes also discourage women from working in the automotive industry, which is traditionally dominated by men, said 38.1% of those surveyed. For 31.5%, the weak perception of gender representation in companies scares away professionals, in addition to the lack of awareness and recruitment campaigns aimed at women, important factors for 27.1% of respondents.
“However, it seems that there are practical disadvantages that also affect women’s decisions, such as the balance between work and personal life (35.1%) and inequality in career development (34.4%)”, analyzes Ana Britto, director of the temporary and permanent division at Gi Group Holding.
“On average, 80% of companies surveyed reported having Diversity, Equity and Inclusion (DEI) programs focused on women, to encourage them to enter the sector”, says Ana Britto, for whom companies are waking up to the value of female workforce and have made efforts to attract more employees, with Brazilian companies being among those that stand out most in actions to achieve gender equality.
Brazil stands out in the equality ranking
“The majority of companies involved in the study say they work to eliminate the gender gap, but with some significant variations between countries. Brazil (96.4%) and China (93.5%) lead the ranking, with the highest proportion of companies working to achieve equality”, highlights the director of Gi Group. Japan (80.1%) and Poland (78.6%), at the other end, are those with the lowest number of companies taking actions to eliminate asymmetries.
The study, which shows hiring trends in the automotive industry, was carried out in partnership with Italy’s largest technology university, Politecnico di Milano, and data intelligence company INTWIG Data Management in Brazil, the United States, China, the United Kingdom United Kingdom, Germany, France, Hungary, Italy, Japan, Spain and Poland.
“Most countries are undertaking a similar combination of initiatives to help women succeed in the automotive industry, but some are at the forefront in specific areas,” says Ana Britto. Among them, Brazil, which stands out in promoting female models and leaders within companies, an action listed first in the ranking, according to 59% of respondents in the country.
Italy is the country most focused on ensuring equal pay and career progression opportunities (66%), while in Brazil this percentage is 57%. Hungary outperforms any other country in training to combat bias, even unconscious bias (72%).
“Overall, the study shows the challenges the sector faces in attracting a highly qualified workforce; and which industry needs to revamp its messaging when it comes to talent acquisition. Acquiring and nurturing technically qualified workers, offering ongoing training and skills improvement opportunities, as well as leveraging the pool of highly qualified women, ensuring equal pay, career advancement opportunities and leadership roles, are just some of the strategies that will guide the sector towards a future of innovation and greater competitiveness”.
Attracting more female professionals might also bring greater competitiveness to companies that invest the most in this workforce, since, according to the study, they can help automakers to better meet the needs and preferences of this important segment of the consumer market. “Without women, there is no future for the automotive sector.”
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