The Auto Hall Board of Directors meeting on July 20, 2022, under the chairmanship of Abdellatif Guerraoui, approved the partnership project with FCA Maroc – Groupe Stellantis for the marketing of the brands Abarth, Alfa Romeo, Fiat, Fiat Professional and Jeep through select branches of the Auto Hall network.
A new subsidiary dedicated to this activity called “Société Marocaine de l’Automobile Moderne” (SMAM) will be created for this purpose.
This project reinforces the collaboration between Stellantis and Auto Hall, already partners in the import and distribution of the Maserati and Opel brands in Morocco.