Eurobonus points are SAS’ own currency, which you can use, for example, to book flights with the airline and its partners or hotel accommodation.
SAS is now enticing travelers with hefty points gains if you fly a lot before the New Year.
If by the end of the year you fly with 5 of the 20 companies in the SkyTeam alliance that SAS became part of on 1 September, you can collect 10,000 bonus points. If you travel with 10 different airlines in the alliance, you will earn 100,000 bonus points, while you can add one million bonus points by flying with 15 different companies in the alliance before the New Year.
“Who wants to be a Eurobonus millionaire?” it says on SAS’ website.
The campaign will probably cause the eyes of the most eager bonus point hunters to sparkle with anticipation. Others, on the other hand, see red, write NRK.
– Everything the world doesn’t need
One who ends up in the last category is the leader of Framtiden i våre hands, Anja Bakken Riise. She reacts strongly to the airline’s latest stunt.
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– When I saw it, I thought “Is this meat?!”. It’s everything the world doesn’t need, summed up in one campaign, says Riise to the state channel.
Anja Bakken Riise leads The future in our hands. Photo: Mariam Butt / NTB
Ingvild Kilen Rørholt, who is responsible for transport at Environmental Foundation Zero, believes that SAS is encouraging unnecessary travel with this campaign.
The airline does not agree with that.
– This campaign does not encourage unnecessary travel. It is designed to reward those who are already planning to fly with SAS and our SkyTeam partners, communications manager Alexandra Lindgren Kaoukji writes to NRK.
Norway is the worst in emissions from aviation
Earlier this year, a study was published that calculated greenhouse gas emissions from aviation in the 197 countries that in 1992 were subject to the UN climate convention.
Three researchers at the Norwegian University of Science and Technology (NTNU) are behind the study, which places Norway in third place on the list of highest greenhouse gas emissions from aviation per capita, behind the USA and Australia.
According to the study, the total CO2 emissions from aviation were 911 million tonnes in 2019. The Norwegian share was approximately 4.5 million tonnes.