ASUS and Gigabyte are preparing for a collapse in motherboard sales immediately by 25%

ASUS and Gigabyte have revised their forecasts for motherboard shipments by the end of this year, DigiTimes reports citing industry sources. Both companies account for almost 70% of the supply of these components to the world market. Both manufacturers expect that their sales by the end of this year will be regarding 25% lower than last year.

Image Source: ASUS

The first sign of a slowdown in demand in the motherboard market was its fall in the second quarter. It turned out to be even more significant than analysts’ forecasts. The latter now believe that demand for boards will continue to fall in the third and possibly even fourth quarter.

According to experts, the main reason for the decline in sales is the exit of the video card market from the protracted shortage. ASUS and Gigabyte took advantage of the graphics shortage and boosted their motherboard sales through motherboard and graphics card bundles. The peak of the shortage of accelerators came last year. Then, one of the few ways to get a new video card was just to buy various sets of computer equipment, which included scarce accelerators. In some isolated cases, consumers even had to buy an entire pre-built PC to get a brand new GeForce RTX 30-series or Radeon RX 6000 graphics card, simply because the cards were almost impossible to find on the open market.

An additional factor in the decline in sales of motherboards sources DigiTimes called the fall in demand for these components in China – one of the main markets.

As a result, ASUS expects a decrease in sales of its motherboards by regarding 24%, and Gigabyte – by 27%. The first plans to supply 14 million boards, the second – 9.5 million. Also, analysts predict a general decline in the supply of motherboards by the end of the year by regarding a quarter. If last year regarding 40 million boards were delivered to the market, then only 30 million are predicted for this year.

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