2023-12-31 03:36:04
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In the dimly lit boardroom at Open AI, you can sense the tension on people’s tongues beyond a few terse phrases. Executives from Open AI and The Times sit across from each other, among scattered papers and empty coffee cups, a sign of long hours of negotiation.
In the midst of the heated debate, the initially optimistic spirit of what seemed to both sides a potential partnership evaporated. At the end of the long hours of negotiations, the meeting room was filled with faint whispers and exchanged glances expressing the anxiety felt by the Times’s chief negotiator, and then I heard the sounds of chairs scraping the floor sharply. The meeting ended without significant progress and the Times team left without a new appointment.
The Times newspaper had observed evidence of the use of its articles in training models of the chat program (GBT), as it presented to the Open Artificial Intelligence Company and its partner Microsoft solutions to address what it saw as a violation of copyrights. Negotiations began some time ago, and the Times newspaper was not alone in negotiating. However, famous publishing houses also entered into parallel negotiations, and they still have not reached a final result.
Shortly after, the legal implications became clear. Last Wednesday, The Times filed a lawsuit, claiming that Open AI took advantage of millions of copyrighted articles to train its language model without prior permission from competing newspapers, including The Times itself. The lawsuit did not specify material claims, but rather She suggested that the AI company should “be liable for billions in legal and actual damages” related to the “unlawful reproduction of valuable Times works.”
The Times is considered the first newspaper to take legal action. The media and social networking sites have reported news about content companies, including newspapers and publishing houses, moving towards confronting the intellectual property rights violations they detected early on. At a time when newspapers are facing major challenges in finding a successful business model, artificial intelligence companies are receiving hundreds of millions in funding, benefiting from the content provided by newspapers.
This blatant paradox between two sectors that do not seem to be connected to each other reflects the nature of the new relationships formed by the new technology revolutions. The new relationships come at the expense of previous relationships that have become worn out and need to be replaced, but newspapers in particular today face one challenge after another. It has not yet finished challenging social media communities, which have expanded the circle of content creation and methods of delivering it, until artificial intelligence has emerged, which has the ability to re-engineer the content industry itself.
Is The Times looking for openness in negotiations with the legal paper? The breach that threatens artificial intelligence companies does not threaten the technology itself. The content industry may have found openness in negotiations that take many forms for a new business model for the journalism of the future.
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