Apple officially confirmed that it will unveil the new iPhone 14 series of phones on Wednesday, September 7, 2022, but instead of the new phone being the star of the expected event, the attention of observers turned to the unusual date chosen by Apple..
The date of September 7 is a rather early date for the unveiling of the iPhone, as the American company used to launch its new phones after the date of September 10.
As for the second change that Apple has made, it is abandoning the “Tuesday” day that it usually chooses to launch its new phones..
stagnation and hypertrophy:
Technological development specialist Hisham Al-Natour said in an interview with “Sky News Arabia” that several reasons motivated Apple to “approximate” the launch date of the iPhone 14 series, the first of which is the fears of inflation and stagnation, which hang over the global economy, which prompted it to rush to launch its new and raise its sales rates before The worsening of the bad economic situation, especially in Europe, which is expected to witness an energy crisis and a rise in prices during the next winter.
As for the second reason that made Apple in a hurry, it is that the fourth quarter of the company’s fiscal year ends at the end of September 2022, which means that choosing “September 7” made Apple gain an additional week of strong sales to add to its business results expected by investors..
On the reason for choosing Wednesday instead of Tuesday, Al-Natour explains that Labor Day in America is usually on the first Monday of September of each year, which is an official holiday, and therefore Apple saw that choosing Tuesday, September 6, may have a negative impact on attendance, after 3 days off, which is why she decided to choose Wednesday to give them plenty of time to attend the conference.
hidden message:
For his part, the writer and researcher in technological affairs, Alan Al-Qarih, said in an interview with “Sky News Arabia”, that far from the goals of Apple’s choice of an early date, what was striking was the “hidden” message that the “iPhone maker” wanted to convey to people, from During the design carried out by the invitation to the event, which is dominated by the character of “space“.
Al-Qarih believes that the “space background” of the invitation hints at the expected specifications of the iPhone 14 series, specifically the feature that was previously described as “the miraculous”, which provides users with “satellite communication and messaging service”, which expectations indicated that we will see it in the iPhone 13, but that did not happen..
network in remote areas
Al-Qarih, who is also specialized in following up smart phone news, explains that “satellite communication service can work in remote areas without the need for any cellular coverage, which is useful for emergency situations, but it is usually slower than traditional cellular coverage, and therefore the weights Indicates that the functions of this feature will be limited to some applications and only for emergencies.
And he concludes by saying: The second feature may be the iPhone’s back camera support for the feature of space photography with high efficiency.