Apple unveils a blockbuster filmed on the iPhone 14 Pro – La Réclame

2023-07-09 18:48:02

Six One Nine in the goal.

Luchadores, or Mexican wrestlers, are Mexican lucha libre athletes. Lucha libre, or freestyle wrestling, is a spectacle sport that emphasizes action and entertainment rather than outright athletic competition. Mexican wrestling, in short. Like the legendaries Rey Mysterio et Faceless of WWE, luchadores are iconic figures in the culture of the country and enjoy great popularity around the world. Are you wondering why we are telling you regarding this? This is actually the angle of the new commercial “Shot on iPhone” d’Appledesigned to promote the capabilities of its iPhone 14 Pro camera by capturing the acrobatic movements and glittering costumes of these jade-masked athletes.

Apple’s 13-minute short is a true tribute to Mexican culture and the art of wrestling. It features dynamic action scenes and captivating characters moving through authentic Lucha Libre settings. Aerial stunts and stunts are beautifully captured using the iPhone’s camera capabilities, delivering crisp, detailed images. The soundtrack and visual effects contribute to the immersive atmosphere, transporting viewers to an extraordinary world.

The film was directed by the talented director couple Tania Verduzco and Adrián Pérez, who used a simple iPhone 14 Pro for the filming. The pitch, meanwhile, will unmask more than a giggle: it is the story of Huracán Ramírez, a retired wrestler, who decides to return to service by putting on his vigilante mask once more. His mission ? Confront a terribly wicked demonic piñata that is spreading terror among the locals. It all starts during the process of making this piñata when, inadvertently, a young boy replaces the sugar with extra spicy chili powder. We mightn’t ask for more to flit across our screen.

Le making-of

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