2023-05-25 14:55:53
It is more and more concrete! Apple is expected to showcase its augmented/virtual reality (AR/VR) headset at WWDC 2023.
The announcement of the Apple brand’s new AR/VR headset is imminent. Indeed, Apple is used to inviting experts in the field of the products it presents during its events. This year, experts, creators and journalists specialized in virtual reality will be there.
Concretely, this suggests that the AR / VR headset will be the flagship product of the June 5 keynote. These invitations add to the rumors already present, thus giving more and more credibility to the imminent presentation of the helmet.
Apple’s headset will have to stand out in the already very competitive mainstream mixed reality market. Rumors suggest a high price of around 3,000 euros. However, it is possible that Apple opts for a strategy similar to that of the iPad, by announcing a high price which would eventually be reduced. Either way, Apple will need to provide a solid software ecosystem to convince the general public that its headset isn’t just a gadget that will quickly be neglected. This could be a major challenge.
Luckily, we won’t have to wait long to find out all the details, as the WWDC 2023 opening keynote will take place on June 5. Once again, the entire BiP team will be on hand to help you experience this Keynote.
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