2023-11-17 09:45:00
November 17, 2023 at 10:45 a.m. by Thomas
Asensio, Donnarumma, Hernandez, Marquinhos, Danilo Pereira and Ugarte lend their images to ALL’s latest campaign.
ALL, the Accor reservation platform and loyalty programunveiled its new campaign, “ALL Childhood Dreams”. It features six players from Paris Saint-GermainMarco Asensio, Gianluigi Donnarumma, Lucas Hernandez, Marquinhos, Danilo Pereira and Manuel Ugarte.
“ALL Childhood Dreams” the new promotional campaign
The film, broadcast now on social networks, tells the story of a young boy, an apprentice footballer, who exchanges places on the pitch with Marquinhos, the captain of Paris Saint-Germain. He then discovers the privileges offered to hotel guests and members of the ALL program: room services, spa, gym, quality of services and access to a magnificent suite.
PSG players in the casting of the commercial film
The concept of the campaign thus makes the link between the notion of dreams, the basics of the hotel industry and ALL’s value proposition: unique services, the search for excellence and memorable experiences. “This campaign is a way for us to make people live out their childhood dreams,” says Sébastien Bazin, CEO of the Accor group. “We all have dreams that we put aside growing up. ALL is here to bring them back to life, through unique experiences and exceptional services. »
The “ALL Childhood Dreams” campaign will be broadcast worldwide for a quarter on ALL social networks and those of partner Paris Saint-Germain.
If your childhood dreams came true, what would you do? ????#ALLYourDreams | #ALLxPSG | @All pic.twitter.com/XF4MQL4Ma7
— Paris Saint-Germain (@PSG_inside) November 16, 2023
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#unveils # #campaign #players #cast
