Alejandra Rubio, neither rich nor a millionaire, her cachet on television and what she earns per program

Alejandra Rubio, the young granddaughter of María Teresa Campos and current collaborator of Telecinco, has been in the eye of the media storm since she announced her pregnancy exclusively for the magazine ‘¡Hola!’. However, despite her recent projection on television, rumours about her income have raised a wave of comments and criticism. And although many might assume that, due to her fame and surname, Alejandra is swimming in money, the reality seems to be very different.

According to recent revelations by Kiko Matamoros on ‘Ni que fueramos shhh’, Alejandra does not exactly live in opulence. According to Matamoros, The young ‘Fiesta’ collaborator earned around 400 euros for each appearance on the programme, attending approximately three times a month. Added to this is her participation in ‘Así es la vida’, where her fee does not exceed 200 euros per programme, with a frequency of three times a week. With these numbers, her monthly income is around 3,100 euros per month. A calculation that shows that Alejandra, despite her popularity, leads a relatively comfortable lifestyle, but far from the luxury that many associate with the Campos.

A new direction for television and an increasing cache

Nevertheless, Alejandra Rubio’s situation could be about to change drastically thanks to a new television signing that promises to increase her exposure and, therefore, her cachet. With the start of the new television season, it has been confirmed that Alejandra will leave behind her role in ‘Así es la vida’ to join the team of ‘Vamos a ver’, a morning programme on Telecinco directed by Joaquín Prat. In this new stage, Alejandra will be part of the social chronicle section, ‘El club social’, where her pregnancy is expected to be one of the central topics of conversation.

Alejandra’s pregnancy, which has generated considerable media interest, could be the springboard she needs to raise her position in the world of television. Speculations in the corridors of Telecinco suggest that her cache could double, or even triple, given the expectations surrounding her future motherhood and the family controversies that always surround her. This increase would not only mean a substantial improvement in her income, but would also consolidate her figure in the media, something that many did not expect.

The contradiction: to sell or not to sell one’s private life

Now, Despite Alejandra Rubio’s statements in which she assured that neither she nor her partner, Carlo Costanzia, intended to profit from their private life, recent decisions seem to contradict this position. While Alejandra says on television that she does not plan to sell her privacy, her partner has not hesitated to appear on the sets to talk about his future paternity, something that is very reminiscent of the dynamics of media exposure that Terelu Campos once adopted. This contradiction has been exploited by the media, who have not been slow to point out the paradox in the young woman’s statements. Is it really possible to stay away from media exposure in a family where everything is for sale? Alejandra’s presence on ‘Vamos a ver’ seems to indicate that, at least for now, the answer is negative.

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