Mia Qu of Gigabyte Technology gestures to a gaming laptop enhanced with a superfast nvidia chip as AI capabilities head for personal computers during the Consumer Electronics Show (CES) in Las Vegas, Nevada on January 9, 2025
Glenn CHAPMAN
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The world of artificial intelligence is undergoing a massive shift,moving from centralized data centers to devices closer to us—what tech experts call “the edge.” This transition was a key theme at the Consumer Electronics Show (CES), where cutting-edge innovations in AI-powered devices stole the spotlight.
“Whatever was running in the cloud last year is running on the edge this year,” noted Kamesh Medapalli,senior vice president of innovation and technology at Infineon Technologies. ”The pattern is already there and will only accelerate; the opportunity is huge on the edge.”
This shift means that tasks once handled by remote servers can now be processed directly on your PC, smartphone, or even embedded devices like robots and cameras. Medapalli emphasized, “You don’t have to have any internet connection; you don’t have to talk to anybody in the cloud.All your data is private and local—that is what I meen by edge AI, and that is rapidly coming.”
Nvidia’s CEO Jensen huang received a rockstar-like reception at CES, where he unveiled a new line of graphics processing units (GPUs) designed to bring AI capabilities directly to personal computers.”AI PCs are coming to a home near you,” Huang told a packed audience, signaling a future where AI is accessible to everyone.
among the highlights was “Project DIGITS,” described as a personal AI supercomputer. According to Nvidia, this project features a “superchip” that allows users to prototype, fine-tune, and run large AI models directly on desktop systems. “AI will be mainstream in every submission for every industry,” Huang proclaimed, envisioning a world where AI empowers data scientists, researchers, and students to shape the AI era.
Benjamin Lee, a computer science professor at the University of Pennsylvania, noted that Nvidia’s strategy with Project DIGITS marks a significant expansion of AI technology from data centers to consumer devices.
market tracker Canalys predicts that AI-enabled PCs will account for 40% of overall PC shipments this year, a figure expected to more than double by 2028. “The wider availability of AI-accelerating silicon in personal computing will be transformative,” said Canalys principal analyst Ishan Dutt.”These devices will enable new user experiences, drive productivity, and offer better power efficiency, stronger security, and reduced costs.”
At CES, attendees flocked to the Gigabyte Technology booth to check out PCs enhanced with Nvidia’s high-performance processors. “We’ve had a lot of interest in the graphics card as well as the gaming laptop,” said Mia Qu of Gigabyte. “For gamers or those needing high performance daily, these are the top products right now.”
Techsponential analyst Avi Greengart observed that AI capabilities are resonating with users who seek faster workflows, longer battery life, and enhanced video calls. “We’re seeing AI making a difference in real things people actually do,” Greengart said.
The AI revolution is no longer confined to the cloud. It’s now on the edge, transforming how we interact with technology in our homes, workplaces, and even in our cars. The opportunities are vast,and the future is already here.
What makes Gigabyte’s gaming laptop showcased at CES 2025 with NVIDIA’s superfast chip groundbreaking?
Interview with Mia Qu, Chief Technology Officer of Gigabyte Technology
Archyde: Good morning, Mia. Thank you for joining us today. We’re excited to dive into the innovations you showcased at CES 2025, particularly your gaming laptop enhanced with NVIDIA’s superfast chip. Can you walk us through what makes this device so groundbreaking?
mia Qu: Good morning, and thank you for having me.Absolutely! This gaming laptop represents a significant leap in AI-powered personal computing.it’s equipped with NVIDIA’s latest chip, which enables real-time AI processing directly on the device—what we call “edge computing.” This means users can experience seamless AI-driven tasks like advanced gaming, real-time language translation, and even AI-enhanced video editing without relying on cloud servers. It’s all happening locally, delivering unprecedented speed and efficiency.
Archyde: That’s fascinating. How does edge computing benefit end users compared to traditional cloud-based AI systems?
Mia Qu: Edge computing brings several key advantages.First, it reduces latency—tasks are processed instantly on the device, eliminating the delays of sending data to remote servers.Second, it enhances privacy since personal data stays on the device rather than being transmitted to the cloud. it offers greater reliability. Users aren’t dependent on internet connectivity or cloud server uptime to access AI functionalities. It’s a more autonomous, user-centric experience.
Archyde: You mentioned AI capabilities heading for personal computers.How do you envision this trend evolving in the next few years?
Mia Qu: We’re entering a transformative era where AI is becoming deeply integrated into everyday devices. Over the next few years, we’ll see AI not just in gaming laptops but across a spectrum of personal devices—smartphones, wearables, household appliances, and even cars. thes devices will handle increasingly complex AI tasks locally, making AI more accessible and impactful for consumers. This shift will redefine how people interact with technology, making it more intuitive and personalized.
archyde: That’s a bold vision. What challenges do you foresee in achieving this, and how is Gigabyte addressing them?
Mia Qu: The primary challenge is balancing performance with affordability. Developing edge computing devices requires advanced chips and optimized software, which can drive up costs. At Gigabyte, we’re investing heavily in both hardware innovation and software efficiency to ensure our products are high-performing yet accessible. Additionally, we’re collaborating with industry leaders like NVIDIA to leverage thier expertise and accelerate progress.
Archyde: Looking ahead, what do you expect to be the next big breakthrough in consumer electronics?
Mia Qu: I believe the next breakthrough will be in AI-driven sustainability. We’re already seeing AI optimize energy use in devices, but I foresee this scaling up. Imagine AI-powered ecosystems where devices work together to reduce energy consumption or even predict and mitigate hardware failures. This would not only enhance user experience but also contribute to global environmental efforts.
Archyde: That’s inspiring. Thank you, Mia, for sharing your insights and the exciting future you’re helping to shape. We look forward to seeing more innovations from Gigabyte Technology.
Mia Qu: Thank you, and I’m excited to continue pushing the boundaries of what’s possible with AI and consumer electronics. It’s an exciting time for both the industry and consumers.
