Posted on: Monday, November 21, 2022 – 11:12 AM | Last update: Monday, November 21, 2022 – 11:15 AM
Pregnancy is a very precious period in the lives of all mothers, as they experience a wide range of emotions, from moments of excitement and joy to times of fear and anxiety. Pregnancy can also be a stressful period for mothers, therefore, it is important that we assist them during their pregnancy by providing the necessary support to ensure that they receive proper nutrition.
The first days of a child’s life provide a crucial opportunity to lay the foundation for health and optimal growth throughout life. However, 60% of expectant mothers and mothers do not realize that nutrition has a direct impact on the growth and development of the child during pregnancy. Improper nutrition can lead to negative pregnancy outcomes and birth defects.
Prenatal malnutrition causes anemia in 26% of pregnant women in Egypt, so mothers need to take care of their nutrition and lifestyle during pregnancy and breastfeeding to avoid problems that may arise during those times and in the future, and to promote a better healthy future for future generations.
Although nutrition is vital to the healthy development of a child, it is not always possible to obtain enough of the essential nutrients needed through diet alone to meet increased nutritional requirements. Pregnancy can lead to an increase in micronutrient needs by up to 185%. . That is why Bayer recently launched the elevit® range to help mothers meet their increased nutritional needs during pregnancy and breastfeeding to give their babies the best possible start in life.
New vitamin and mineral supplements, elevit® for pregnancy and elevit® for breastfeeding, support mothers and children to obtain the right nutrition throughout and following pregnancy to suit their nutritional needs. Pregnancy and Birth.
As with all Bayer products, the elevit® range is supported by strong clinical evidence showing how the elevit® formula can prevent birth defects and improve overall maternal care. By providing vital nutrients at a time when the development of infants is particularly dependent on the nutritional intake of their mothers, these nutritional supplements help prevent birth defects, and support the development of a baby’s eyes and brain. Vitamins and minerals also support the body’s ability to build strong, healthy bones, in addition to contributing to the full maturation of organs. This is a powerful testament to Bayer’s goal of using science to improve the lives of mothers and children in Egypt and across the region.
Elevit is the number one group of multivitamins for prenatal period and is found in more than 60 countries around the world, and its availability in Egypt enhances Bayer’s consumer health portfolio.
This important expansion reinforces Bayer’s position in Egypt as a leader in life sciences and industrial innovations in the field of fetal maternal health, as five million pregnant women can benefit from expanding product range in Egypt. If anything, this expansion demonstrates Bayer’s dedication to ensuring that Egyptian mothers in particular have access to proper nutrition, raising awareness of the value of nutritional intake, and enhancing maternal health and quality of life for expectant mothers everywhere.
Children are the future. Thus, it is essential to provide each child with the best possible start in life while supporting women during pre-conception, pregnancy and lactation periods. We are certain that Elevit® can significantly improve the health of women planning a pregnancy and expectant mothers in Egypt, in order to give birth to a new generation of healthy children. We are honored to have the privilege of being in the region and to have the opportunity to improve the lifelong growth and health of children in Egypt.
