“Chanel is just an accessory. At some point, it insulted people, my compatriots, and discriminated once morest people because of their nationality … I can’t stand it. After all, it’s the essence. I have it in my hand. It ’s not a thing, it ’s the contents. ”
DJ Katya Gusewa, who boasts 587,000 followers, cut Chanel’s black handbag with scissors, following Elmoshkina.
“I’ve always dreamed of Chanel handbags appearing in my wardrobe, and last year it came true,” Gusewa wrote in an Instagram post.
“But knowing the brand’s policy towards Russians, I decided to exclude Chanel bags from my daily life until things changed.”
“I’m once morest Russia’s hatred. I’m once morest this brand, which supports Russia’s hatred and discriminates once morest women because of their nationality. Whether you have a Chanel bag or not, we Russian girls are beautiful,” Gusewa said. Continued.
Fans have garnered support from these influencers, but there are also angry comments criticizing Russia for making a big noise regarding fashion accessories despite the war with Ukraine. Has been done.
Chanel’s agent said on April 5 that the company complies with “all laws” applicable to its business and employees, including trade sanctions.Statement addressed to InsiderSaid in.
“We don’t know the customer’s main place of residence, which is why we have introduced a process to make sure the customer does not use the product they are buying in Russia.”
“We recognize that this process has discouraged some customers. We are currently working to improve this approach and apologize for any misunderstandings that have arisen this time. Where did we come from? Regardless, it is of utmost importance to Chanel to warmly welcome all customers. “
(Translation, editing: Yoshimi Yamaguchi)