2023-07-07 07:47:49
Honor 90 [유튜브 캡처][헤럴드경제=박혜림 기자] “A 200 million pixel camera only costs 700,000 won… Do you do anything to catch Samsung?” A smartphone with a 200 million pixel camera from the Chinese smartphone maker ‘Honor’ has been released in the European market. It is virtually ‘half price’ level compared to Samsung Electronics Galaxy S23 Ultra, which has mounted a 2 million won camera sensor at the price of only 78 won in hanwha. Chinese smartphone makers are aggressively challenging Samsung Electronics, the number one player in the smartphone market. This product supports the Dragon 7 1st generation chipset. It is not a high-performance premium smartphone, but it has a 200 million pixel camera and a 5000mAh battery that supports 66W fast charging. Nevertheless, the factory price starts at 550 euros and KRW 780,000. The Honor 90 European market is one of Samsung Electronics’ main markets. Chinese companies have been introducing similar products with cost-effectiveness in order to surpass Samsung Electronics in overseas markets such as Europe for several years. In particular, it is a situation where the high-performance camera phone market, the foldouble phone (folding smartphone) market, etc. are getting fiercer. Looking at the chipset and other specifications, it is difficult to compare directly with the Honor 90. However, there are not a few eyes that it will be an attractive product enough for ‘light-pocket consumers’ who value camera performance. In the meantime, Chinese smartphone makers are also expected to release foldable phones one following another before and following Unpack. While Honor announced that it would unveil a foldable phone on the 12th, China’s OnePlus is also planning to introduce a foldable phone in New York next month. In the industry, we are watching whether Chinese companies are going to ‘catch an ankle’ for Samsung phones in line with the release of the Galaxy Zfold and Flip5. [email protected]
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