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Hannah Witton, a prominent sex educator, decided to step away from her thriving YouTube channel after 12 successful years. Now, she’s channeling her experience to guide other creators who are experiencing similar challenges.
Witton’s channel focused on sexual health,with a particular emphasis on navigating sex with a disability. She’s just one of many long-standing youtubers, including MatPat of The Game Theorists and Tom Scott, who have recently left their platforms, citing reasons like burnout and creative stagnation.
“I want to be a ‘crisis clinic’ for struggling creators,” Witton shared with Business Insider. She understands the pressures and demands that come with constantly producing content, and she seeks to help other creators figure out their next steps.
Witton believes that having a baby played a significant role in her decision to leave YouTube.
One Year After Retirement
For over a decade, Hannah witton was a prominent figure in the online world, sharing her experiences and insights on sex and relationships. Diagnosed with ulcerative colitis, her content frequently enough focused on navigating intimacy and sexuality while living with a chronic illness. After twelve years of consistently creating content,Witton made the difficult decision to retire her YouTube channel and podcast,”Doing it,” in 2022.
Witton realized she was burnt out from the relentless demands of content creation and the ever-changing algorithms of online platforms. “I was just running on empty,” she confessed.”I was on the content hamster wheel for so long, and I didn’t even realize it.”
The arrival of her child further shifted her perspective. Witton,raised with strong feminist ideals,initially believed motherhood wouldn’t significantly impact her career. However, the reality of parenthood proved transformative.”When it actually happens, it’s like, oh, wait, it’s totally normal for this to completely rewire you,” she explained. “Not just physically and mentally, but also logistically — your circumstances are changing, and it impacts your time, your energy, your resources, and everything else.”
Embracing the unknown, Witton stepped away from the online world, uncertain of what the future held. “I was like, oh, I don’t have to do that anymore,” she shared.”It was a risk I was willing to take.”
Hannah witton, a prominent YouTuber known for her frank discussions on sex and relationships, took a step back from the demanding world of online content creation last year. After a decade of building a successful YouTube channel, Witton decided to prioritize her well-being and explore new opportunities. Witton, who lives with ulcerative colitis and has a stoma bag, found the constant pressure to produce content was taking a toll on her health and finances. “Growth isn’t one of my main goals at the moment,” she explained. “I’m really judging the success of videos on my enjoyment of it, and then the comment section, and just if other people enjoyed it too.” While she maintains a second YouTube channel for occasional uploads, Witton’s focus has shifted towards consulting and coaching other creators. This unexpected career path emerged organically from conversations with fellow YouTubers who sought guidance on navigating their own career transitions. “I originally went in being like, I’m going to be a project manager,” Witton shared. “But it’s more that I come in as a consultant or a coach, and then the rest is kind of up to them to execute.” Witton assists creators with various challenges, from establishing realistic schedules to launching successful Patreon pages. drawing on her 10 years of experience on the platform, she provides valuable insight and guidance. “It’s been really fun and rewarding to use all of this insight and knowledge and experience that I have,” Witton said. “it’s reassuring for me as well that I do know stuff. I haven’t just been talking to a camera — I’ve been building up all of these skills.” Such as, Witton helped a pregnant creator navigate the complexities of maternity leave, assisting her in prioritizing tasks and creating a enduring schedule. Witton’s decision to step back from the content mill has resulted in greater financial stability and improved overall well-being. Even though she initially experienced a dip in income, she has found a sustainable path that allows her to utilize her expertise while prioritizing her health and happiness.
Hannah Witton Opens a Virtual Clinic for Burned-Out Creators
Hannah Witton, a popular YouTuber known for her candid and relatable content, is taking on a new role: Creator Counselor.Witton has launched a ”virtual clinic” aimed at supporting creators struggling with burnout, stress, and the uncertainties of navigating life changes. Witton finds the most satisfaction in guiding creators who are at a crossroads in their careers, those who, after years of dedicated content creation, are questioning their path.“I want the creator who’s going through a crisis,” she said. “I want the creator who’s been doing it six years and is like, what am I doing in my life?”
She understands the unique challenges creators face as many reach a point where they’re juggling growing responsibilities, like starting families, or simply crave a less frantic pace.“A lot of creators are getting to the age where they may be having children or different life responsibilities, or just generally having a different pace of life,” Witton said. “it’s the life cycle of a creator.”
While Witton still dreams of achieving a silver play button on her own second channel, she acknowledges the importance of prioritizing the needs of the creator community right now. “The clinic is open,” Witton said. “You can come to me when you’re having your existential crisis.”
## Archyde Interviews: Hannah Witton on Leaving YouTube adn Empowering other Creators
**Archyde:** Hannah, thank you for joining us today. It’s been a year since you hung up your YouTube hat after a prosperous 12-year run. Looking back, what ultimately sparked your decision to step away from the platform?
**Hannah Witton:** It was a culmination of several factors. For years, I was on this relentless content hamster wheel, constantly producing videos and podcasts, and I simply burnt out. The pressure to keep up with algorithms,engage with viewers,and constantly innovate took a toll on my well-being.
Then, there was the arrival of my child. Motherhood was a complete game-changer, rewiring my priorities and highlighting the importance of finding balance. I realized I needed to prioritize my own needs and the needs of my family.
**Archyde:** You built a dedicated audience and a successful career discussing openly and honestly about sex and relationships, particularly for those with disabilities. What has been the most rewarding aspect of your work?
**Hannah Witton:** It was incredible connecting with people from all over the world who found value in my content. Hearing stories of how my videos helped individuals navigate intimacy, relationships, and understand their own sexuality, especially those with disabilities, was deeply gratifying.
**Archyde: ** You’ve now transitioned into consulting and coaching other creators.What prompted this shift, and what do you hope to bring to the table?
**Hannah Witton:**
Looking around, I saw numerous creators struggling with similar burnout and creative fatigue that I had experienced. Many were searching for guidance on navigating career transitions, managing their online presence, and maintaining their well-being. I felt compelled to share my hard-earned lessons and help them avoid pitfalls I encountered.
**Archyde: ** Can you elaborate on the type of support you offer creators?
**Hannah Witton:** It’s a very individualized approach. Some creators need help with practical strategies like establishing realistic schedules, launching Patreon campaigns, or diversifying their income streams. Others want to discuss long-term career planning, dealing with online negativity, or simply finding motivation and inspiration.
Ultimately, my goal is to empower them to make informed decisions about their careers, prioritize their mental health, and ultimately thrive in this ever-evolving digital landscape.
**Archyde:** What advice would you give to young creators today, aspiring to build a career online?
**Hannah Witton:**
Firstly, be passionate about your content and choose a niche you genuinely care about. Authenticity resonated with audiences. Secondly, understand that success doesn’t happen overnight. Be patient, persistent, and focus on building a supportive community.
Most importantly, remember to prioritize your mental health. Set boundaries, take breaks, and don’t be afraid to say no. the online world can be demanding, but your well-being comes first.
**Archyde:** You’ve certainly carved a unique path, both as a content creator and as a guide for others in the same field.What lies ahead for Hannah Witton?
**Hannah Witton:**
I’m embracing this new chapter with excitement! I’m loving the flexibility and fulfillment that comes with helping other creators. I’m also exploring new creative avenues.
Who knows what the future holds,but I’m eager to see where this journey takes me.
## Hannah Witton: From YouTube Icon to Creator Counselor, Empowering Creators Through Burnout
Hannah Witton, a popular YouTuber known for her candid discussions on sex and relationships and her relatable personality, took a bold step back from the demanding world of online content creation in 2022.
After a decade of building a triumphant career, Witton decided to prioritize her well-being and explore new avenues. Living with ulcerative colitis and having a stoma bag added another layer of complexity to the high-pressure world of content creation. “Growth isn’t one of my main goals at the moment,” she explained. “I’m really judging the success of videos on my enjoyment of it, and then the comment section, and just if other people enjoyed it too.”
While Witton maintains a secondary YouTube channel for occasional uploads, her focus has shifted to empowering other creators through consulting and coaching.
This unexpected career path emerged organically through conversations with fellow YouTubers who sought guidance on navigating career transitions and dealing with burnout.
“I originally went in being like, “I’m going to be a project manager,” Witton shared. “But it’s more that I come in as a consultant or a coach, and then the rest is kind of up to them to execute.”
Witton leverages her ten years of experience to assist creators facing a variety of challenges, from establishing realistic schedules and navigating maternity leave to launching successful Patreon pages. “It’s been really fun and rewarding to use all of this insight and knowledge and experience that I have,” Witton said.”it’s reassuring for me as well that I do know stuff. I haven’t just been talking to a camera — I’ve been building up all of these skills.”
Witton’s decision to step back from the content mill resulted in greater financial stability and improved overall well-being. While she initially experienced a dip in income, she established a sustainable path that allows her to utilize her expertise while prioritizing her health and happiness.
Taking this experience a step further, Witton launched a “virtual clinic” aimed at supporting creators battling burnout, stress, and uncertainty. Her empathy stems from understanding the unique challenges creators encounter as they navigate career transitions like starting families or seeking a slower pace of life.
Witton finds the most satisfaction in guiding creators who are at a crossroads, those questioning their path after years of dedicated content creation. “I want the creator who’s going through a crisis,” she said. “I want the creator who’s been doing it six years and is like, ‘What am I doing in my life?'”
Witton’s “clinic” is open to those facing existential crises amidst the ever-changing landscape of online creation. While she still dreams of achieving milestones on her own platform, she recognizes the importance of empowering the creator community right now.
“The clinic is open,” Witton said. “You can come to me when you’re having your existential crisis.”
