“What you see here is all sold.” If in general the Salone del Mobile in Milan is not a showcase of orders but rather of contacts, Marco Panciroli’s experience is the opposite. The entire collection of objects visible in the stand of the small Emilian entrepreneur has in fact already been purchased by visitors in the first days of opening. Unique pieces, in the literal sense, those produced by Arteinmotion, objects recovered from old decommissioned aircraft, then restored and reworked to give life to new shapes.
Thus, an engine of a Boeing 747 is transformed into a small bar, the wing of a biplane is reborn in the form of a transparent table, in which the wooden rib, rather than the glass placed on top, is the real protagonist. Or even a table made from an Airbus tank, a piece of nacelle from a Boieng 737 which becomes a furnishing object to hang on the wall, a propeller blade from a Lockheed Constellation from the 1940s, one of the first aircraft to connect the two sides of the Atlantic.
Or even a lamp made with the tank of a 1950s fighter, the engine of a Boeing 727 that transforms into a desk. Objects that can cost from 10 to 50 thousand euros.
«It is a passion that we have been cultivating for some time – explains Panciroli – by going abroad to recover parts of these objects and then work them in our workshop in Reggio Emilia, where we carry out all the work. Each of these is a unique piece, especially because it is difficult to find the same starting object in multiple copies.”
A small company, with just five employees, which however has been participating in the Show for several editions now, reaching customers all over the world.
#designer #table #wing #biplane
2024-04-20 23:29:01