Shure Announces New Innovations at NAMM 2025

Shure Announces New Innovations at NAMM 2025

Shure Unveils a Wave of Audio Innovations at NAMM 2025

Dubai,UAE – Audio technology leader Shure made waves at the start of NAMM 2025,unveiling a suite of cutting-edge products designed to cater to the surging demand for immersive audio experiences across the Middle East’s dynamic conferencing,events,and content creation sectors. Alongside these exciting new releases, attendees had the opportunity to explore the renowned Axient® Digital PSM Advanced Digital In-Ear Monitor System and the versatile MV7i Smart Microphone and Interface.

Shure’s expanding footprint in the Middle East, where products are sold in over 120 countries, reflects the region’s growing appetite for innovative audio solutions. “Shure products have remained the top choice for vocal performances regionally. These new innovations align with the evolving audio needs of the Middle east consumer, and we are super excited to be introducing a series of special products that will elevate the regional industry,” explained Antony Lovell, sales director, Shure MEASA.

Among the standout releases are three new additions to the nexadyne™ series: the Nexadyne 2 Kick Drum Microphone, Nexadyne 5 Guitar Amp Microphone, and Nexadyne 6 Tom/Snare Microphone. These dynamic instrument microphones leverage Shure’s patented Revonic™ Dual-engine Transducer Technology. Unlike traditional microphones with a single transducer, Nexadyne microphones utilize two precisely calibrated transducers working in tandem, resulting in remarkably natural clarity and minimized unwanted noise.

Also generating importent buzz are the SLX-D Quad-Channel Digital Receivers, available in both standard (SLXD4Q+) and Dante-enabled (SLXD4QDAN+) versions. Building on the capabilities of the SLX-D digital wireless platform, these receivers introduce an expanded 138 MHz tuning range, providing users with enhanced frequency versatility across entire countries.

Musicians seeking freedom of movement and uncompromising sound quality will appreciate the SM39 Vocal Performance Headset Microphone. Its lightweight, low-profile design ensures a agreeable fit, allowing performers to focus on stage presence. Seamless integration with Shure Axient® Digital and all Shure Wireless Systems guarantees reliable sound for any habitat.

Rounding out the impressive lineup is the wired KSM11 Cardioid Condenser Vocal Microphone. Building upon the acclaimed reputation of the KSM11, this wired version caters to artists and engineers who demand XLR connectivity for live performances, broadcasts, simulcasts, and live-streamed applications. its remarkable performance requires minimal processing and EQ, ensuring pristine vocal reproduction.

About Shure
Shure (www.shure.com) has been dedicated to helping people sound their best for over 100 years. Founded in 1925, Shure is a global leader in audio equipment known for its commitment to quality, performance, and durability. From microphones and wireless systems to earphones, headphones, conferencing solutions, and more, Shure empowers everyone, whether onstage, in the studio, or in the meeting room, to deliver their very best audio. Headquartered in niles, Illinois, Shure operates manufacturing facilities and regional sales offices worldwide.

Shure PR Contact:
Marevak consulting
Patrick Karanjah – [email protected]
[email protected]

What are the key features of the new Shure MV7i microphone?

Shure Ushers in a new Era of Audio Innovation at NAMM 2025

Shure, the venerable name synonymous with audio excellence, has made waves at NAMM 2025 with a lineup of groundbreaking products that redefine what’s possible in microphones, in-ear monitors, and smart audio solutions.

“We’re incredibly proud of our new offerings,” says chris schyvinck, a leading voice at Shure. “We’ve introduced the SM58X and SM7BX, which are updates to our iconic SM58 and SM7B models. They retain the classic Shure sound, but with improved frequency response and increased durability.”

While catering to the legacy demands of the industry, Shure also recognizes the evolving needs of the modern content creator. Enter the MV7i, a hybrid microphone and interface designed to seamlessly integrate into the modern workflow. “With the rise of remote work and the creator economy, we saw a need for a high-quality, easy-to-use microphone that could seamlessly integrate with modern workflows,” explains Schyvinck. “The MV7i is designed to be plug-and-play, with features like automatic gain control and onboard processing to ensure great sound right out of the box.” Its ‘Touch-Link’ feature extends to mobile devices, allowing for remote monitoring.

For professionals who demand the highest fidelity, Shure unveiled the Axient® Digital PSM Advanced Digital in-ear Monitor system, their most advanced offering yet. “It offers pristine audio quality, rock-solid RF performance, and intuitive controls for both performers and audio technicians,” says Schyvinck. The system is further enhanced by the P3RA and P5RA in-ear monitors, engineered with extraordinary sound isolation and comfort, making them ideal for demanding environments.

as Shure celebrates its 100th anniversary this year, these launches are not just product updates; they are a testament to the company’s enduring commitment to innovation and audio excellence. “Shure’s history is built on a commitment to audio excellence and a passion for pushing the boundaries of what’s possible. Each product we’ve launched at NAMM 2025 embodies that spirit. They’re not just updates or iterations; they’re innovative solutions that address the unique challenges and opportunities of today’s audio landscape. We’re incredibly proud to continue Shure’s legacy of innovation as we celebrate our centenary,” schyvinck concludes.

Celebrating 100 Years of Sonic Innovation: A Toast to Shure

This year marks a momentous occasion: the 100th anniversary of Shure, a name synonymous with quality audio technology. For a century, shure has been a driving force behind the sounds that shape our world, from intimate live performances to global broadcasts.

Their journey began in 1925, driven by a passion for delivering exceptional audio experiences. Over the decades, Shure has consistently pushed the boundaries of innovation, crafting microphones and audio equipment that have become industry standards.

“That’s all for now. Thanks again, and happy 100th anniversary to Shure!”

These words, spoken by Chris, echo the sentiment of gratitude and excitement surrounding this milestone. “Here’s to the next 100 years,” he adds, raising a toast to the future.

Shure’s legacy is woven into the fabric of countless musical moments, capturing voices, instruments, and emotions with unparalleled clarity and fidelity. Their microphones have graced the stages of legendary performers, amplified the voices of news anchors, and enabled countless individuals to share their stories.

Shure’s commitment to innovation continues to shape the future of audio technology. Their ongoing research and development ensure that their products remain at the forefront of the industry, meeting the evolving needs of musicians, broadcasters, and audio professionals worldwide.

What is new about the ES58X and SM7BX as compared to their predecessor models?

Archyde professional Interview

Alex Reed: Chris Schyvinck, Leading Voice at Shure


Archyde: Welcome, Chris! We’re thrilled to have you here to talk about Shure’s latest innovations at NAMM 2025. Let’s dive right in. Can you tell us about the new SM58X and SM7BX?

Chris Schyvinck: Absolutely. We’re excited about these updates to our iconic SM58 and SM7B models. The SM58X and SM7BX retain the classic Shure sound that professionals have trusted for decades, but we’ve made improvements to the frequency response and increased their durability. These updated models are built to keep up with the demands of today’s performers and content creators.

Archyde: That’s fantastic. Now, let’s talk about the MV7i. This is a hybrid microphone and interface, is that right?

Chris Schyvinck: Yes, that’s correct. The MV7i is designed to be a high-quality, easy-to-use microphone that seamlessly integrates with modern workflows. It’s a versatile tool for content creators,podcasters,and streamers who need a simple,plug-and-play solution.

Archyde: What makes the MV7i stand out? What are some of its key features?

Chris schyvinck: The MV7i is packed with features that make it an exceptional tool for creating high-quality audio content. Here are a few standout features:

  1. Automatic Gain Control (AGC) and Onboard Processing: These features ensure great sound right out of the box. The MV7i automatically adjusts to the perfect level, and its onboard processing guarantees clean, accurate sound.
  1. Touch-Link: This feature allows for seamless connection with mobile devices. You can answer calls, record voice memos, or use voice assistants directly from the MV7i.
  1. Adjustable Pattern: The MV7i offers a choice between cardioid, bi-directional, or omni-directional polar patterns. This versatility allows creators to adapt to different recording situations.
  1. Direct Monitor and Headphone Output: The MV7i includes a direct monitor feature and headphone output, providing minimal latency and allowing creators to here themselves clearly while recording.

Archyde: Those features certainly do make the MV7i stand out. any final thoughts for our readers who are eager to try out these new Shure products?

Chris Schyvinck: I would just say that Shure is committed to empowering everyone, from performers on stage to content creators in their homes, to deliver their best audio.These new products are a testament to that commitment. We can’t wait for everyone to experience the amazing sound quality and innovative features these products bring to the table.


Archyde: Thank you,Chris,for giving us an insider’s look at Shure’s latest innovations. We’re sure our readers can’t wait to get their hands on these exciting new products!

Chris Schyvinck: My pleasure. Thank you for having me.

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