Understanding Data Use on iDNES.cz
At iDNES.cz, we are committed to openness in how we use your data. This includes information about how we tailor your experience, deliver relevant advertising, and ensure the smooth functioning of our websites.
Control Over Your Data
You have control over how your data is used for targeted advertising. You can revoke this consent at any time. If you choose to do so, you’ll be prompted to upgrade to iDNES Premium, our ad-free subscription service. For purposes beyond targeted advertising, such as customizing content based on your interests, you can adjust your settings in the Detailed Settings section without needing to subscribe to iDNES Premium. Your consent is valid for one year, but may be limited by the lifespan of the cookie storing your preferences.
In some cases, we process certain data based on what’s known as “legitimate interest.” You can object to this processing and further adjust your privacy settings in the detailed Settings section. These settings apply to iDNES.cz, Lidovky.cz, Expres.cz, and Antiyoutuber.cz.
How We Use Data
we and our partners use your data in the following ways:
- Storing and/or accessing information on your device
- Using limited data for ad selection
- Using profiles for personalized content selection
- Creating profiles for personalized content
- Measuring ad performance
- Understanding audience through statistics and data combinations
- Using profiles for personalized ad selection
- Developing and improving our services
- Creating profiles for personalized ads
- Measuring content performance
- Technical website operation
## Clarity and Control: An Interview with iDNES.cz
**Welcome back to Archyde insights! Today, we’re delving into the world of data privacy with a trusted news source, iDNES.cz.**
joining me today is [NAME OF iDNES.cz REPRESENTATIVE], to shed light on how iDNES.cz utilizes user data and empowers individuals with control over their online experience.
**[NAME OF iDNES.cz REPRESENTATIVE], thank you for joining us.**
**[NAME OF iDNES.cz REPRESENTATIVE]:** It’s a pleasure to be here.
**Our audience is increasingly conscious about how their data is used online. Can you explain iDNES.cz’s philosophy towards data transparency?**
**[NAME OF iDNES.cz REPRESENTATIVE]:** At iDNES.cz, transparency is a core value.We believe in being open and upfront with our users about how we use their data. This includes explaining why we collect data, how we protect it, and how individuals can control its use [[1](https://www.idnes.cz/privacy)].
**Specifically, how does iDNES.cz use data to tailor the user experience?**
**[NAME OF iDNES.cz REPRESENTATIVE]:**
We use data in a few key ways. Such as, it helps us understand user preferences and interests so we can deliver more relevant content and personalize their experience. this might involve recommending articles they might find interesting or highlighting certain topics based on their past reading habits.
**what about targeted advertising? How does iDNES.cz approach this sensitive aspect? **
**[NAME OF iDNES.cz REPRESENTATIVE]:** We recognize that targeted advertising can be a concern for some users. At iDNES.cz, we give users complete control over their data for advertising purposes. They can easily revoke consent through our detailed settings section [[1](https://www.idnes.cz/privacy)].If they opt-out, they’ll be presented with the option of subscribing to iDNES Premium, our ad-free service.
**Beyond targeted advertising, are there other ways users can manage their data preferences?**
**[NAME OF iDNES.cz REPRESENTATIVE]:**
Absolutely. Users can adjust finer settings regarding how their data is used for purposes like content personalization. They can do this in our detailed settings section, without needing to subscribe to iDNES Premium [[1](https://www.idnes.cz/privacy)]. We strike a balance between personalization and respecting user control.
**Readers might potentially be wondering about the legal basis for data processing. What governs iDNES.cz’s practices?**
**[NAME OF iDNES.cz REPRESENTATIVE]:** In some cases, we process data based on what is known as “legitimate interest.” This means we believe it’s in our legitimate interest to process the data for a specific purpose, such as preventing fraud or ensuring website security. This is always done in a balanced way, taking into account the rights and freedoms of individuals.
**how does iDNES.cz ensure the security of user data?**
**[NAME OF iDNES.cz REPRESENTATIVE]:** We prioritize data security and employ robust technical and organizational measures to protect user information from unauthorized access, use, or disclosure. Our security practices are continuously reviewed and updated to keep pace with evolving threats.
**[NAME OF iDNES.cz REPRESENTATIVE],thank you for this insightful conversation. We appreciate your commitment to transparency and user control.
**
**[NAME OF iDNES.cz REPRESENTATIVE]:** you’re very welcome.We believe that building trust with our readers starts with being open about how we work.
This is a great start to a blog post discussing data privacy policies at iDNES.cz!
Here are a few suggestions to further enhance it:
**Content:**
* **Explain the Changes Clearly:** The excerpt mentions changes coming after September 20, 2024, but could benefit from a more detailed explanation. For example:
* what exactly does it mean for free users to “agree to targeted advertising”?
* What are the benefits users get from iDNES Premium and how does it differ from the free option with ads?
* How long will the trial phase last and what happens after?
* **Address user Concerns:** Anticipate potential user concerns and address them directly. Such as:
* Will my data be sold to third parties?
* How secure is my data on iDNES.cz?
* What happens if I choose not to consent to targeted advertising?
* **Use Concrete Examples:** Instead of just listing ways data is used,provide concrete examples. such as, instead of saying “Creating profiles for personalized content,” you could say “We might use your reading history to recommend articles on topics you’re interested in.”
* **Highlight user Control:** Emphasize the control users have over their data. Clearly explain how thay can manage their settings, withdraw consent, and access or delete their data.
* **Include Images and Visuals:** Consider incorporating visuals like screenshots of the settings page or infographics to illustrate key points and make the details more engaging.
**Structure and Flow:**
* **Break Up Text:** Use subheadings, bullet points, and short paragraphs to make the text easier to read and digest.
* **Natural Transitions:** Ensure a smooth flow between sections by using transition words and phrases.
**Interview:**
* **Prepare Questions:**
Develop thoughtful questions for your interview with the iDNES.cz representative to delve deeper into their data practices and address specific concerns. Some sample questions:
* Could you elaborate on what types of data iDNES.cz collects and for what purposes?
* How does iDNES.cz ensure user data is secure and protected from unauthorized access?
* What steps are being taken to make sure iDNES.cz is GDPR compliant?
* **engage the Reader:** Structure the interview in a way that is engaging for the reader. Consider using a conversational tone and incorporating quotes from the interviewee.
**Call to Action:**
* Guide readers on what they should do next.
Such as, encourage them to:
* Visit the iDNES.cz privacy policy page
* Adjust their settings
* Learn more about data privacy in general