Launched at the beginning of 2024, the Galaxy S24 line can now be considered a true sales success. Taking into account all the investment made by the company in marketing the device, it was something to be expected, but the devices managed to surpass the previous generation in sales and this before its first year.
According to the reports released on the sales of both lines of the South Korean giant, it is said that, in its first 10 months of life, the Galaxy S24 series managed to reach a number of 31.85 million units sold. In other words, the Galaxy S23 line was surpassed by 17%, as it had sold 27.26 million during the same period.
In addition, individual sales data for devices in the S24 line, as well as the S23, are presented to make some comparisons. Starting with the highlights of the time, the Galaxy S24 Ultra led the line’s sales with 14.65 million units, while the S24 comes next with 10.94 million and the S24 Plus with 6.27 million.
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How might competition from other flagship devices affect the sales momentum of the Galaxy S24 series?
**Host:** “Joining us today is tech analyst Sarah Lee, to discuss the impressive sales figures of the Galaxy S24 series. Sarah, Samsung seems to have another hit on their hands. Were you surprised by these numbers?”
**Sarah Lee:** “Not at all. Samsung poured a lot of resources into marketing the S24 line, and the upgrades over the S23 were noticeable. But surpassing the S23’s sales by 17% in just 10 months? That’s remarkable. It shows how much consumer confidence Samsung has built.”
**Host:** “The Galaxy S24 Ultra is clearly the bestseller. Do you think this is a sign that consumers are willing to pay a premium for the best features, or is there another factor at play here?”
**Sarah Lee:** “I think it’s a combination of things. The Ultra offers a truly top-tier experience with its camera, display, and processor. It’s become a status symbol for some consumers. However, the S24’s strong sales suggest that many are finding value in the core S24 features as well.”
**Host:** ” Do you think this success will continue for the rest of the year? Is there anything that could slow down sales?”
**Sarah Lee:** “It’s likely Samsung will maintain this momentum. The holiday season is typically a strong period for smartphone sales. However, competition from other flagship devices launching soon could be a factor. It will be interesting to see how consumers respond to those offerings.”