2024-11-21 21:25:00
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Who has never found themselves trying to remember where they left that loyalty card who accumulated points? Or missed out on rewards because you forgot to take your card with you at the time of purchase? With the Figalthis is no longer a problem.
Creation of Brazilian Gabriel Motelevicz Okurathe app was designed to do away with physical cards that take up space in your wallet — and sometimes even in memory. The idea is simple: replace them with digital versions, which are saved directly in the Wallet app (Wallet).
The promise, according to the developer, is not to be just another app on the market. The tool, in fact, was designed to make life easier for both those who consume and those who sell. Look what it offers:
- Custom card templates: companies can create their own designs and test different strategies to retain customers.
- Cards via QR code: no bureaucracy — customers just scan a code and that’s it, the card is already saved on their cell phone.
- Digital stamps in one click: the score is updated instantly, without complications.
- Live metrics: Companies can track the performance of their loyalty programs and adjust them based on results.
It works like this: you arrive at a store that uses Figal, scan the QR code and save the card on your cell phone. The next time you buy something, the store records the points in the app. Simple and practical. And the best part: the cards don’t get scattered or forgotten around — everything is within reach of a touch.
For consumers, the advantage is obvious: organization and practicality. All cards are together on the cell phone and are easy to access. For companies, Figal enables access to information in real time, enabling them to better understand customers and create promotions that really work.
Available for free on the App StoreFigal also has a monthly plan, which costs R$40 and offers companies resources to create effective loyalty strategies. Features include unlimited creation of card models, digital distribution via QR code and access to personalized indicators for monitoring performance. The service also offers a free 14-day trial.
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What unique features does Figal offer businesses to optimize their loyalty programs?
**Interview with Gabriel Motelevicz Okura, Creator of Figal**
**Interviewer:** Welcome, Gabriel! It’s great to have you with us today to discuss Figal, your innovative app that helps users manage their loyalty cards. Tell us, what inspired you to create Figal?
**Gabriel Motelevicz Okura:** Thank you for having me! The inspiration came from a common problem many people face: juggling multiple loyalty cards and often forgetting them at home. I wanted to create a solution that not only makes it easier for consumers to keep track of their loyalty points but also helps businesses engage better with their customers.
**Interviewer:** That’s a fantastic initiative! Can you explain how Figal works for both consumers and businesses?
**Gabriel:** Sure! For consumers, Figal replaces physical loyalty cards with digital ones stored directly in your phone’s Wallet app. Users can simply scan a QR code at participating stores, and the card is saved. When they make a purchase, their points are instantly updated without the hassle of carrying physical cards. It’s all about convenience and organization.
For businesses, Figal offers customizable card templates, allowing them to create unique designs and test different strategies for customer retention. They can also access live metrics to track the performance of their loyalty programs in real-time, enabling them to adjust promotions based on data, which is crucial for optimizing their marketing efforts.
**Interviewer:** That sounds incredibly user-friendly! How do you envision Figal changing the experience of shopping for consumers?
**Gabriel:** I believe Figal transforms the shopping experience by providing a seamless way to manage rewards. Consumers no longer have to frantically search through their wallets. Instead, everything is neatly organized on their phones, reducing stress and increasing the likelihood they’ll participate in loyalty programs. Plus, businesses gain valuable insights into customer behaviors, which allow them to create meaningful rewards that truly resonate with their audience.
**Interviewer:** Do you think Figal can compete with existing loyalty card solutions, such as Stamp Me?
**Gabriel:** Yes, I believe Figal offers some distinct advantages. While apps like Stamp Me have their features, our focus on integrating with the Wallet app for easy access is a key differentiator. We also empower businesses with customizable designs and real-time analytics, which can provide a more tailored approach to customer engagement. Ultimately, it’s about providing a holistic solution that benefits both consumers and businesses.
**Interviewer:** It sounds like Figal is poised for success! Before we wrap up, what’s next for Figal and your team?
**Gabriel:** We’re excited about future updates that will enhance user experience even further, such as integrating more analytics tools for businesses and exploring partnerships with more retailers. Our goal is to continuously innovate and adapt to our users’ needs, making loyalty management simpler and more rewarding for everyone.
**Interviewer:** Thank you so much for sharing your insights, Gabriel! It’s inspiring to see how Figal is making a positive impact in the retail sector.
**Gabriel:** Thank you! I appreciate the opportunity to discuss Figal, and I look forward to seeing how it evolves in the future.